Deputy Minister for Communication and Digital Affairs Nezar Patria told an executive briefing on Thursday, December 11, that clear policy communication is essential for government decisions to be understood, credible and accountable.
Why communication is critical in the digital age
Patria warned that even sound policies can fail if the messaging is weak, because public perception may turn negative despite tangible benefits. He said reading public sentiment and social dynamics is central to effective communication, especially as social media turns everyone into both producers and consumers of information.
According to the Ministry of Communication and Digital Affairs, the deputy minister emphasized that rapid and reliable delivery of official information is needed to prevent citizens from being misled by false or misleading content circulating online.
Patria urged officials to stay consistent and transparent, particularly during crises, stressing that public trust has become the most valuable asset in times of uncertainty. He added that communication is reflected not only in official statements but also in how leaders appear publicly, make decisions and interact directly with communities.
Government steps to improve messaging
The ministry has organized policy communication training for senior officials at echelon I and II levels. It also launched a book titled “Policy Communication,” designed as a practical reference for understanding policy processes systematically.
In partnership with Gadjah Mada University, an online learning management system on policy communication has been developed, underscoring the government’s commitment to clearer, more credible public messaging.
These initiatives aim to provide the public with reliable information about government policies and regulations, reinforcing accountability and credibility.
Frequently Asked Questions
What did Deputy Minister Nezar Patria say about policy communication?
He said that effective policy communication is vital for government decisions to be understood, credible and accountable, and that sound policies often fail when poorly communicated.
When and where did the executive briefing take place?
The briefing on the role of government policy communication was held on Thursday, December 11, according to a press statement from the Ministry of Communication and Digital Affairs.
What actions has the ministry taken to improve policy communication?
The ministry has organized training for senior officials, launched a book titled “Policy Communication,” and developed an online learning management system on policy communication in partnership with Gadjah Mada University.
How do you think improved government communication could affect public trust in Indonesia?
