WKU Basketball Launches Flash Sale Following Victories
Western Kentucky University (WKU) Basketball is capitalizing on recent wins with a 24-hour flash sale for upcoming games. Following a 21-point victory over Liberty on February 21st, and a five-point win for the Lady Toppers over Middle Tennessee on the same day, fans have a limited-time opportunity to secure discounted tickets.
Men’s Basketball: 2-for-$21 Deal
WKU Men’s Basketball tickets for the February 26th matchup against New Mexico State are available at a special rate of 2-for-$21, equating to $10.50 per ticket. This offer is a direct response to the team’s success against Liberty, aiming to boost attendance for the upcoming home game.
Lady Toppers Tickets: $5 Each
Fans can also enjoy discounted tickets to the Lady Toppers’ March 5th game against Missouri State. Tickets for this contest are priced at just $5 each, following the team’s victory over Middle Tennessee. This promotion provides an affordable opportunity to support WKU’s women’s basketball program.
Sale Details and How to Purchase
The “Tops Win, You Win” flash sale runs from 1:00 p.m. CT on Tuesday, February 24th, through 1:00 p.m. CT on Wednesday, February 25th. Tickets can be purchased through WKUTickets.com, by calling 1-800-5-BIGRED, or in person at the WKU Ticket Office at Diddle Arena before the sale concludes on Wednesday.
Purchase tickets to the men’s game HERE. Purchase tickets to the women’s game HERE.
The Rise of “Win-Based” Ticketing Promotions
WKU’s strategy of tying ticket promotions directly to team wins is a growing trend in college athletics. This approach leverages the positive momentum of successful games to drive further fan engagement and ticket sales. It’s a form of dynamic pricing, responding in real-time to performance and fan sentiment.
Dynamic Pricing in Sports: A Broader Perspective
Dynamic pricing isn’t new to the sports world. Major League Baseball, the National Football League, and even concert promoters have long used algorithms to adjust ticket prices based on demand, opponent, and other factors. However, linking promotions directly to wins adds a layer of emotional connection, rewarding fans for supporting the team during successful periods.
Enhancing the Fan Experience with Premium Options
WKU also promotes “Hilltopper Highlights” premium fan experiences, including videoboard messages, Sizeable Red visits, and fan tunnels. These offerings cater to fans seeking a more immersive and personalized gameday experience, adding value beyond the game itself. These experiences are becoming increasingly popular as athletic departments seek to diversify revenue streams and enhance fan loyalty.
Staying Connected with the Lady Toppers and Hilltopper Basketball
For the latest information on Lady Topper Hoops, visit WKUSports.com or follow @LadyTopperHoops on X, Instagram, TikTok, and Facebook. WKU Hilltopper Basketball updates can be found at WKUSports.com and on social media @WKUBasketball on Instagram and X.
FAQ
Q: When does the flash sale complete?
A: The sale ends at 1:00 p.m. CT on Wednesday, February 25th.
Q: Where can I purchase tickets?
A: Tickets can be purchased online at WKUTickets.com, by phone at 1-800-5-BIGRED, or in person at the WKU Ticket Office.
Q: What games are included in the promotion?
A: The promotion includes tickets for the WKU Men’s Basketball game against New Mexico State on February 26th and the Lady Toppers game against Missouri State on March 5th.
Q: Are there any additional fan experiences available?
A: Yes, WKU offers “Hilltopper Highlights” premium fan experiences.
Don’t miss out on this opportunity to support WKU Basketball and experience the excitement of Hilltopper athletics! Check out the links above to secure your tickets today.
