Supermodel Heidi Klum has partnered with German snack brand Funny-Frisch to launch a limited-edition potato chip flavor called Chipsfrisch Roast Chicken Style, according to the Daily Mail. The 53-year-old model unveiled the unusual collaboration while posing half-naked in a series of striking beach photographs.
Heidi Klum Launches Roast Chicken Chips with Funny-Frisch
The new snack line will hit German supermarket shelves in August, featuring Klum’s image directly on the packaging, as reported by the Daily Mail. The collaboration was first revealed to the public at the OMR Festival in Hamburg. While Klum spent decades fronting campaigns for high-end luxury fashion houses and international lingerie brands, this venture marks a sharp pivot into the mass-market snack industry.
Did you know?
Body Image Evolution and Husband Tom Kaulitz
Alongside the snack campaign, Klum recently discussed her evolving relationship with her body over time. According to the Daily Mail, her husband, Tom Kaulitz, played a significant role in this shift. Klum stated that people often look better as they age if they avoid being overly thin.
The model shared that Kaulitz encouraged her to eat more, arguing that a fuller figure suited her better. After reviewing older photographs of herself, Klum concluded that she finds her proportions more advantageous with a few extra pounds, per the Daily Mail.
Frequently Asked Questions
When will the Heidi Klum potato chips be available?
The Chipsfrisch Roast Chicken Style by Heidi Klum arrives in German stores in August, according to the Daily Mail.
Where was the partnership first announced?
The collaboration debuted at the OMR Festival in Hamburg, as reported by the Daily Mail.
Which brand is partnering with Heidi Klum for this snack line?
Klum is working with the German snack brand Funny-Frisch for the limited-edition release.
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