Highcross Leicester has welcomed HADO, recognized as the world’s first augmented reality techno-sport, for a free, two-week pop-up event running until Sunday 30 August, according to the centre. Located in the former North Face unit on the upper mall, the installation allows visitors to compete on a real-world court using advanced augmented reality headsets and wrist sensors to shoot digital energy balls, raise shields, and dodge incoming attacks in real time.
What Is HADO Augmented Reality Techno-Sport?
Created in Japan in 2014, HADO blends the physical movement and competitiveness of traditional sports with immersive video game technology, according to event details. Unlike standard virtual reality setups, participants stay fully active in a physical environment, running and moving across a real court while digital combat elements overlay onto their surroundings. Centre director Michelle Menezes stated that bringing the UK’s first shopping centre pop-up of this kind to Leicester offers locals an entirely fresh way to engage with interactive entertainment.
Game Modes Available at the Highcross Pop-Up
Visitors can choose between two distinct gameplay modes during their visit, with no advance booking required. Player Versus Player (PVP) matches pit teams of up to three against each other in fast-paced 80-second rounds where participants fire virtual energy blasts, deploy shields, and dodge opponent fire to accumulate the winning score. Alternatively, Monster Battle challenges individuals or teams of up to four to progress through various levels, fighting off virtual dragons, monsters, and bosses to reach the final encounter.
Event Schedule and Visitor Information
The free HADO experience is open to the public from 11 am to 6 pm Wednesday through Saturday, and from 11 am to 5 pm on Sundays. According to Highcross management, the pop-up sits alongside a broader schedule of accessible community events and activations hosted at the shopping centre, including previous attractions like Scalextric racing competitions and community-led dance showcases. Shoppers can simply drop in during opening hours to participate.
Frequently Asked Questions
Is the HADO pop-up at Highcross Leicester free?
Yes, the experience is completely free for visitors to drop in and play.
Do I need to book in advance?
No, pre-booking is not required. Visitors can drop in between 11 am and 6 pm Wednesday to Saturday, or 11 am to 5 pm on Sundays.
Where is the HADO pop-up located?
The experience is set up in the former North Face unit on the upper mall of Highcross Leicester.
What games can I play?
Visitors can play Player Versus Player (PVP) in teams of up to three, or take on Monster Battle individually or in teams of up to four.
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