Star‑Studded Spectacle: Who Was at Super Bowl LX?
Levi’s Stadium in Santa Clara, Calif., turned into a celebrity runway as the Seattle Seahawks faced the Recent England Patriots. The crowd wasn’t just football fans – A‑list names like Jay‑Z and his daughter Blue Ivy Carter, rock legend Jon Bon Jovi, NFL star Travis Kelce, rapper Travis Scott and actor Chris Pratt were all spotted in the stands.
Music Takes Center Stage
Music set the tone before kickoff. Green Day pumped up the stadium with “American Idiot,” while Coco Jones delivered a soulful rendition of “Lift Every Voice and Sing.” Brandi Carlile sang “America the Beautiful,” and Charlie Puth performed the national anthem. The halftime show, streamed exclusively on Apple Music, featured Bad Bunny in a performance that sparked social‑media buzz.
How to Watch
Fans could watch the game live on NBC or stream it on Peacock. The combination of traditional broadcast and streaming platforms reflects the NFL’s push to reach both legacy viewers and cord‑cutters.
Future Trends Shaped by This Year’s Super Bowl
1. More Celebrity Integration
Super Bowl LX demonstrated that high‑profile guests are now a staple of the event’s narrative. As brands chase authentic engagement, expect even deeper collaborations between athletes, musicians, and Hollywood talent—turning the game into a multi‑industry showcase.
2. Music Partnerships as a Core Pillar
The Apple Music‑Bad Bunny halftime partnership signals a shift toward exclusive streaming deals for marquee performances. Future Super Bowls will likely feature similar “music‑first” contracts, giving streaming services a unique selling point and offering artists a global stage.
3. Hybrid Broadcast Strategies
With the game available on both NBC and Peacock, the NFL is testing a hybrid model that could become the norm. Expect more simultaneous “over‑the‑air + streaming” options, giving fans the freedom to choose their preferred platform.
4. Elevated Pre‑Game Entertainment
From Green Day’s rock anthem to Coco Jones’s soulful tribute, pre‑game performances are evolving into mini‑concerts. Organizers may expand these slots, inviting emerging artists alongside established acts to keep the lineup fresh and inclusive.
5. Visual Storytelling Through Photo Galleries
The extensive photo gallery (notice Deadline) captures every angle of the event, from star‑studded moments to behind‑the‑scenes action. Expect future events to integrate real‑time photo streams and interactive galleries, turning passive viewers into active participants.
FAQ
- Who performed the national anthem at Super Bowl LX?
- Charlie Puth sang the national anthem.
- Which streaming platforms carried the game?
- The game aired on NBC and was available for streaming on Peacock.
- What was the halftime show’s main music partner?
- Apple Music partnered with Bad Bunny for the halftime performance.
- Which rock band opened the pre‑game show?
- Green Day performed “American Idiot” before kickoff.
- Did any notable actors attend the game?
- Yes, Chris Pratt was among the high‑profile attendees.
What’s Next?
As the NFL continues to blend sports, music, and celebrity culture, fans can anticipate even more immersive experiences. From exclusive streaming deals to expanded pre‑game lineups, the Super Bowl is evolving into a year‑round cultural phenomenon.
What trend are you most excited about? Share your thoughts in the comments below, explore more Super Bowl trends articles, and subscribe to our newsletter for the latest insights.
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