Foldable Phones: Niche Market Despite Samsung & Apple Innovations

by Chief Editor

The Foldable Future: Beyond the Hype and Into Niche Appeal

Samsung’s recent unveiling of the Galaxy Z TriFold, following similar releases from Huawei and anticipation of Apple’s entry by 2026, has reignited the conversation around foldable smartphones. But despite the technological advancements, are these devices poised to become the next “must-have” gadget, or will they remain a premium niche?

Current Market Standing: A Small Slice of a Large Pie

Currently, foldable phones represent a relatively small portion of the overall smartphone market. While accounting for approximately 10% of the high-end smartphone segment, they only hold a 2.5% share of the entire market, according to Counterpoint Research. This is despite Samsung’s initial foray into the foldable space with the Galaxy Fold back in 2019.

The slow adoption isn’t necessarily a sign of disinterest, but rather a reflection of the inherent challenges and limitations currently associated with the technology.

The Price of Innovation: A Premium Cost for Early Adopters

One of the most significant barriers to entry is price. Foldable smartphones are considerably more expensive than their traditional counterparts. For example, the Samsung Galaxy Z Fold 7 retails for around €2,102 in France, compared to €1,329 for the iPhone 17 Pro. This price difference positions foldables firmly in the luxury market, inaccessible to many consumers.

Pro Tip: Consider refurbished or older generation foldable models to experience the technology at a more accessible price point.

Practicality and Durability: Addressing User Concerns

Beyond cost, practical concerns remain. While the larger screen real estate offered by unfolded devices is appealing for media consumption, some users find them bulkier and less convenient than traditional smartphones. Ranjit Atwal, a consultant at Gartner, points to “niche use cases,” suggesting the benefits aren’t universally compelling.

Durability is another key concern. Early foldable models faced issues with screen creases and hinge reliability. While improvements have been made, concerns about long-term durability and potential repair costs persist. Reduced battery life and the risk of screen damage are also frequently cited drawbacks.

The Apple Effect: A Potential Catalyst for Growth

The entrance of Apple into the foldable market is widely expected to be a game-changer. Apple has a proven track record of popularizing new product categories, as seen with the smartwatch and wireless earbuds. Their involvement could legitimize the foldable form factor and drive wider consumer adoption.

IDC notes that “Apple has a tendency to play a role of catalyst in the widespread adoption of new product categories.” However, even with Apple’s influence, IDC predicts that foldables will remain a niche segment in terms of overall volume.

Beyond Smartphones: Exploring New Form Factors

The future of foldable technology extends beyond smartphones. We’re already seeing experimentation with foldable tablets and laptops. Companies like Lenovo and ASUS are pushing the boundaries with innovative foldable PC designs, offering a blend of portability and productivity.

Did you know? The development of ultra-thin glass (UTG) has been crucial in improving the durability and flexibility of foldable displays.

The Rise of Rollable Displays: A Potential Alternative

Rollable displays represent another exciting avenue for flexible screen technology. Unlike foldables, rollable phones extend their screens outwards, offering a larger viewing area without a crease. While still in the early stages of development, LG has showcased promising rollable prototypes, hinting at a potential alternative to the foldable form factor.

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Frequently Asked Questions (FAQ)

  • Are foldable phones durable? While durability has improved, they are still generally less durable than traditional smartphones due to the complexity of the folding mechanism.
  • Are foldable phones worth the price? This depends on individual needs and priorities. If you value a larger screen and are willing to pay a premium, they can be a worthwhile investment.
  • When will Apple release a foldable phone? Current estimates point to a 2026 release, but this is subject to change.
  • What is UTG? UTG stands for Ultra Thin Glass, a specialized glass used in foldable displays to provide flexibility and durability.
  • Are rollable phones better than foldable phones? Both technologies have their advantages. Rollable phones avoid the crease found in foldables, but the technology is still less mature.

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