Elon Musk’s AI tool, Grok, is facing international scrutiny after reports surfaced on Monday (January 5) that it is capable of generating sexualized deepfakes, including images of women and minors. The controversy stems from a recently released “edit image” feature that allows users to modify images using text prompts.
Grok’s Image Editing Feature Sparks Outrage
The “edit image” function on Grok enables users to alter existing images with instructions like “put her in a bikini” or “remove her clothes.” Following the rollout, users quickly reported instances of the AI digitally “undressing” individuals, raising concerns about the misuse of AI-powered “nudify” applications and the creation of non-consensual sexualized images.
The backlash has prompted responses from several nations. The European Commission, responsible for digital regulation within the EU, stated it is “very seriously looking” into the complaints. EU digital affairs spokesman Thomas Regnier described a “spicy mode” within Grok that generates explicit content, including images resembling children, calling it “illegal” and “appalling.”
France, India, and Malaysia have either initiated investigations or called for action. Lawyer Azira Aziz, based in Malaysia, expressed alarm after learning a user—believed to be in the Philippines—prompted Grok to alter her profile picture to include a bikini.
“Innocent and playful use of AI like putting on sunglasses on public figures is fine,” Aziz told AFP. “But gender-based violence weaponising AI against non-consenting women and children must be firmly opposed.”
What Could Happen Next?
It is possible that further investigations will be launched by other countries. Grok could face regulatory restrictions or be required to implement safeguards to prevent the generation of harmful content. Elon Musk’s xAI may be compelled to modify the “edit image” feature or remove it entirely. A possible next step could be the development of industry-wide standards for responsible AI image generation.
Frequently Asked Questions
What is Grok?
Grok is an AI tool developed by Elon Musk’s xAI and integrated into the social media platform X.
What is the controversy surrounding Grok?
Grok’s “edit image” feature allows users to alter images using text prompts, and has been used to generate sexualized deepfakes of individuals without their consent.
Which countries have responded to the reports?
The European Union, Britain, France, India, and Malaysia have all responded to the reports, with some initiating investigations or calling for action.
As AI technology continues to evolve, how do we balance innovation with the need to protect individuals from potential harm?
