Maxime Bouttier’s Lavish Valentine’s Gift: A Glimpse into Celebrity Gift-Giving Trends
Jakarta – Actor Maxime Bouttier surprised his wife, Luna Maya, with a luxurious Valentine’s Day gift: a BMW i7, estimated to be worth Rp 3.4 billion (approximately $220,000 USD). This grand gesture has sparked significant attention, offering a window into the evolving trends of celebrity gift-giving and the increasing popularity of electric vehicles.
The Rise of Experiential and High-Value Gifts
Traditionally, Valentine’s Day gifts have ranged from flowers and chocolates to jewelry and romantic getaways. However, recent years have seen a shift towards more extravagant and personalized gifts, particularly among high-profile individuals. The BMW i7 falls into this category – it’s not merely a gift, but a statement.
Electric Vehicles as Status Symbols
The choice of a BMW i7, an all-electric vehicle, is particularly noteworthy. Electric vehicles (EVs) are increasingly becoming symbols of status, environmental consciousness, and technological sophistication. This gift reflects a broader trend of celebrities embracing sustainable luxury.
Social Media’s Role in Amplifying Gift-Giving Culture
The news of the gift spread rapidly through social media platforms like Instagram, YouTube, and Facebook. This highlights the significant role social media plays in amplifying celebrity gift-giving culture and influencing consumer trends. The visibility of such gestures can create a desire for similar displays of affection, even among those who cannot afford such extravagance.

The Valentine’s Day Spending Trend
Although the exact figures for Valentine’s Day spending in 2026 are not yet available, industry reports consistently present a significant increase in spending on gifts each year. Luxury items, like the BMW i7, represent a small but highly visible segment of this market.
Luna Maya’s Reaction and the Element of Surprise
Luna Maya reportedly expressed surprise and delight upon receiving the gift. The element of surprise, captured and shared on social media, added to the romantic narrative and further fueled public interest.

Frequently Asked Questions
- How much did Maxime Bouttier spend on Luna Maya’s Valentine’s Day gift? Maxime Bouttier spent approximately Rp 3.4 billion on the BMW i7.
- What kind of car did Luna Maya receive? Luna Maya received a BMW i7 xDrive 60 in black.
- Where did the news about the gift originate? The news originated from posts on Instagram and YouTube Shorts.
What are your thoughts on this extravagant gift? Share your opinions in the comments below!
