Salt & Straw Ice Cream Coming to Dallas & Fort Worth | Texas Debut 2024

by Chief Editor

Cult-favorite ice cream chain Salt & Straw is expanding to Texas, with its first locations planned for Dallas and Fort Worth this spring. The Oregon-based brand, known for its unique flavors and community focus, will open shops at 2323 N. Henderson Ave. #107 in Dallas and 1305 W. Magnolia Ave. In Fort Worth.

A Growing Brand

Founded in 2011 in Portland by cousins Kim and Tyler Malek, Salt & Straw began as a pushcart operation. It has since grown to 57 locations across the country, including California, the East Coast, and even Disney parks.

Did You Understand? Salt & Straw began with an ice cream maker purchased from Goodwill.

The company’s success is built on a foundation of innovative flavors and collaborations. Recent offerings include a Thanksgiving Series featuring flavors like Turkey Stuffing and Cranberry Sauce, and a 2024 partnership with Taco Bell resulting in the “Tacolate” – a cinnamon ancho chili ice cream served with Taco Bell-inspired sauces.

Why Dallas-Fort Worth?

According to Kim Malek, Dallas and Fort Worth were chosen for their vibrant food and creative communities. She stated, “We’ve spent meaningful time in Texas and have been inspired by the depth and momentum of its food and creative communities…Dallas and Fort Worth, in particular, stood out as places where craftsmanship, entrepreneurship, and hospitality intersect in a really genuine way.”

The arrival of Salt & Straw adds to a growing trend of artisan ice cream shops in the Dallas-Fort Worth area, joining brands like Jeni’s Splendid Ice Cream, Van Leeuwen Ice Cream, and Handel’s Ice Cream, as well as local concepts like Melt in Fort Worth.

Expert Insight: The expansion of specialized food businesses like Salt & Straw into new markets often signals a shift in consumer preferences toward higher-quality, unique experiences. The emphasis on community gathering spaces and free samples suggests a deliberate strategy to foster customer loyalty and brand engagement.

Both locations will offer classic flavors like Double Fold Vanilla and Salted Malted Chocolate Chip Cookie Dough, alongside rotating monthly specials and hyper-local collaborations designed to reflect the character of each neighborhood.

Frequently Asked Questions

When will the Salt & Straw shops open?

The shops are planned to open this spring.

Where will the shops be located?

One location will be at 2323 N. Henderson Ave. #107 in Dallas, and the other at 1305 W. Magnolia Ave. In Fort Worth.

What is Salt & Straw known for?

Salt & Straw is known for its unique and often unexpected flavors, as well as its collaborations with other brands, such as Taco Bell.

As Salt & Straw prepares to open its doors in Texas, it remains to be seen how the brand will adapt its offerings to appeal to local tastes and preferences.

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