BMW has initiated the most extensive mid-life update in its history for the 7 Series flagship saloon, including the fully electric i7, according to official company documentation. The luxury manufacturer has overhauled the model’s styling, introduced Gen6 cylindrical battery technology, and integrated a new Panoramic Vision dashboard, with the i7 50 xDrive starting at €129,990 in the Irish market.
How does the new i7 compare to the outgoing model?
The updated i7 50 xDrive transitions from a rear-wheel-drive configuration to a dual-motor, four-wheel-drive system, producing 455hp, according to BMW. This shift improves both performance and traction compared to the previous model. The most significant technical upgrade is the inclusion of Gen6 cylindrical cell batteries, which BMW reports increases the vehicle’s WLTP-rated range by 110km, reaching a total of 727km on a single charge.
What are the pricing tiers for the new 7 Series and i7?
Pricing for the i7 range reflects its position as a flagship luxury vehicle, with costs scaling based on performance and trim levels. The entry-level i7 50 xDrive is priced at €129,990. Moving up to the M-Sport trim raises the price to €136,400, while the M-Sport Pro variant, which includes 21-inch alloys and enhanced braking components, sits at €139,830, according to BMW’s latest price list.
For buyers seeking higher output, the i7 60 xDrive offers 544hp for €150,270, while the performance-focused M70 xDrive—capable of a 0-100km/h sprint in under 3.8 seconds—starts at €205,790. BMW also offers “Ultimate Edition” versions, such as the M70 xDrive Ultimate Edition, which tops the current pricing structure at €234,750.
Are there parallels between BMW and Rolls-Royce manufacturing?
The influence of Rolls-Royce on BMW’s flagship production is increasingly visible, particularly in custom paint options. BMW now offers a two-tone paint finish that requires 75 hours of manual application, a process that mirrors the bespoke craftsmanship found in the Rolls-Royce Spectre. This commitment to artisanal detail marks a departure from standard mass-production paint techniques, positioning the 7 Series as a competitor in the ultra-luxury segment.
What to expect from the upcoming plug-in hybrid (PHEV) models?
BMW plans to expand the 7 Series lineup in January with two plug-in hybrid variants: the 750e xDrive and the M760e xDrive. According to company specifications, both models will offer an 80km electric-only range. The 750e xDrive is rated at 489hp, while the performance-oriented M760e xDrive produces 611hp. Pricing for these hybrid models has not yet been released.
Frequently Asked Questions
- What is the maximum range of the new i7? The i7 50 xDrive offers a maximum range of 727km on the WLTP cycle.
- Does the i7 support fast charging? Yes, the updated i7 supports DC fast charging at speeds of up to 250kW.
- Can I customize the paint on my 7 Series? BMW offers over 500 paint combinations, including bespoke two-tone finishes that take 75 hours to apply.
- When will the PHEV 7 Series models be available? Plug-in hybrid versions are scheduled for release in January.
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