The Pan-hyttene treetop cabins in Gjesåsen, Norway, are expanding their tourism model by launching a series of cultural Friday events at their new summer café, Søstuen. Owner Christine Mowinckel states the initiative aims to provide guests with diverse cultural experiences—ranging from opera to literature—to counter global uncertainty. The cabins have earned international recognition, including a distinction from the Financial Times as one of the world’s most exciting treetop lodging destinations.
What is the vision behind the new cultural series?
Christine Mowinckel says the goal is to offer visitors an alternative to the “certainty” often found in modern media. By hosting five consecutive Friday events throughout July, the venue aims to test whether a dedicated cultural program can complement the existing success of the treetop cabins and the summer café. According to Mowinckel, if the pilot program proves successful, the venue plans to expand the offering in future summer seasons.

What does the July cultural program include?
The program at Søstuen covers a wide spectrum of artistic genres to attract a varied audience. The schedule is as follows:
- July 3: Paper Crown (Hamar) performs a mix of rock, pop, and folk music.
- July 10: A literature evening featuring Anne Larsen, a specialist on 2023 Nobel Prize winner Jon Fosse, in conversation with Christine Mowinckel.
- July 17: A performance by Norwegian country artist Johan Berggren from Fåberg.
- July 24: A classical evening featuring freelance opera singer Stina Levvel accompanied by pianist Erik Haug Stømner.
- July 31: A closing performance by the Roger Græsberg Band.
How is the venue preparing for potential weather disruptions?
The organizers have designed the event to proceed regardless of weather conditions. While the primary setting is outdoors in the garden, Christine Mowinckel confirms that the venue has backup facilities in the barn to ensure the performances continue even in the event of rain or cold temperatures. This flexibility is part of a broader strategy to establish the venue as a reliable year-round cultural destination.
When planning a visit to remote or outdoor cultural venues, always check if the organizers have a secondary indoor location. As seen at Søstuen, having a “Plan B” in a barn allows businesses to maintain their schedule despite unpredictable Norwegian summer weather.
How does the business balance international tourism with local culture?
The business currently sustains itself through a combination of international marketing and local engagement. While the treetop cabins attract a global clientele—validated by the Financial Times ranking—the introduction of the cultural Fridays is intended to deepen the site’s local relevance. According to Christine Mowinckel, the integration of these themes is essential for the venue’s long-term development and success.
Frequently Asked Questions
- Where are the Pan-hyttene cabins located?
- The cabins and the Søstuen café are located in Gjesåsen, Norway.
- What happens if it rains during the Friday events?
- According to owner Christine Mowinckel, the events are designed to move into the barn if weather conditions are unfavorable.
- Who is appearing at the literature evening?
- Anne Larsen, an expert on the works of Nobel laureate Jon Fosse, will discuss his writing with Christine Mowinckel on July 10.
Are you planning to visit Gjesåsen this summer? Share your thoughts on the intersection of nature tourism and local culture in the comments below, or subscribe to our newsletter for more updates on regional travel trends.












