tvN’s “Spooky in Love” premieres July 18, starring Park Eun Bin as a hotel heiress with the ability to see ghosts. As a remake of the 2011 film “Spellbound,” the drama follows an occult romance between the heiress and a prosecutor who fears spirits, signaling a return to high-concept supernatural romantic comedies.
What does the “Spooky in Love” teaser reveal about Park Eun Bin’s character?
The new teaser introduces Cheon Yeo Ri, played by Park Eun Bin, as the CEO of a major luxury hotel. According to the teaser footage, her employees perceive her as an “ice-cold” leader who maintains strict physical distance and wears gloves to avoid contact. One voice-over in the clip describes her as treating those around her like “invisible people.”

The teaser shifts tone to reveal the cause of her isolation. The footage shows Yeo Ri sensing an unfamiliar presence in her home at night, confirming she is visited by spirits invisible to others. This supernatural burden explains her social distance, setting the stage for a “chaotic partnership” with a prosecutor who is terrified of the paranormal.
Park Eun Bin has built a reputation for versatile roles, moving from the classical music setting of Do You Like Brahms? to the sports-driven narrative of Stove League. This upcoming role marks a significant shift into the occult romance genre.
Why is the occult romance genre seeing a resurgence?
The pairing of supernatural elements with romantic tension is a proven way to capture diverse audiences. “Spooky in Love” utilizes this by mixing the tension of a ghost story with the emotional stakes of a romance. This trend allows creators to use “the ghost” as a metaphor for isolation or trauma, a technique seen in many successful genre-bending series.
By focusing on a “chaotic partnership” between two characters with opposing views on the supernatural, the show taps into the popular “opposites attract” trope. This structure provides both comedic relief and high-stakes drama, which helps maintain viewer engagement over multiple episodes.
How do film-to-drama remakes shape the current K-drama market?
The decision to remake the 2011 film “Spellbound” reflects a broader industry strategy of leveraging established intellectual property (IP). Remakes allow networks like tvN to build on a concept that has already demonstrated commercial viability. While a film offers a condensed story, a drama format allows for deeper character exploration.
Comparing the two formats, a drama can expand on the internal lives of characters like the prosecutor or the heiress in ways a two-hour film cannot. This expansion is essential for modern streaming and broadcast models that prioritize long-term character investment and serialized storytelling.
Industry Trends: Film vs. Drama Remakes
| Feature | Original Film (Spellbound) | Drama Format (Spooky in Love) |
|---|---|---|
| Narrative Depth | Fast-paced, focused on core plot. | Extended character backstories. |
| Viewer Engagement | Single-sitting experience. | Weekly episodic anticipation. |
Frequently Asked Questions
When will “Spooky in Love” premiere?
The drama is scheduled to premiere on July 18 at 9:10 p.m. KST on tvN.

What is the main plot of the series?
It is an occult romance about a hotel heiress who can see ghosts and a prosecutor who is afraid of them.
Is “Spooky in Love” a new story?
No, it is a remake of the 2011 film “Spellbound.”
What do you think of Park Eun Bin’s new role? Let us know in the comments below, and subscribe to our newsletter for the latest K-drama updates!
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