MLB further embraces sports betting in deal with prediction platform Polymarket

MLB Steps Up to the Plate with Prediction Markets: A Game Changer or a Risky Bet? Major League Baseball has entered the burgeoning world of prediction markets, forging a multi-year partnership with Polymarket and establishing a framework with the Commodity Futures Trading Commission (CFTC). This move signals a significant shift in how the league approaches … Read more

Tennis Handshakes & Controversy | Elite Sport Spectacle

The Evolving Etiquette of the Tennis Handshake: Beyond Frosty Fingers The post-match handshake in tennis, once a symbol of sportsmanship, is increasingly becoming a flashpoint for frustration, political tension, and raw emotion. Recent incidents at the Miami Open, involving Kateřina Siniaková and Camila Osorio, and a history of similar confrontations, highlight a growing trend: the … Read more

Gender equality in tennis, 10 years after scandal at Indian Wells: ‘I think we are the leaders’

A Decade After the Storm: Charting the Future of Gender Equality in Tennis Indian Wells, California, marks more than just a stop on the tennis calendar. It’s a touchstone for conversations around gender equality in the sport. Ten years after Raymond Moore’s controversial comments sparked widespread criticism, the question remains: how far has tennis come, … Read more

Inside Callaway’s tech-bending search for golf’s next big driver

The Relentless Pursuit of Speed: Inside Callaway’s Innovation Engine CARLSBAD, Calif. – For Callaway Golf, the quest for distance isn’t just a marketing slogan; it’s a deeply ingrained philosophy. Driven by a desire to be “first, not last,” the company is investing heavily in research and development, pushing the boundaries of golf club technology. This … Read more

Saudi Arabia & ATP Tour: Tennis Calendar Shakeup

The Saudi Revolution in Tennis: A Calendar Remade The ATP Tour is undergoing a dramatic reshaping, fueled by significant investment from Saudi Arabia’s Public Investment Fund (PIF) through its sports arm, SURJ Sports Investment. This isn’t merely about adding another tournament; it’s a fundamental overhaul of the tennis calendar, aiming to streamline the schedule and … Read more

Giants Ownership: Steve Tisch to Transfer Stakes to Family

Giants Owner Steve Tisch to Transfer Stake Amid Epstein Controversy New York Giants co-owner Steve Tisch is planning to transfer his 23.1 percent stake in the team to trusts for his children, according to a memo sent to NFL executives on Wednesday. This move comes roughly six weeks after the release of emails revealing a … Read more

‘It’s gone. What do I do now?’ Daniel Ricciardo on finding himself after F1

From the Racetrack to the Open Road: Daniel Ricciardo and the Evolving Landscape of Athlete Reinvention Daniel Ricciardo’s recent transition from Formula 1 driver to Ford Racing ambassador, as highlighted by The Athletic and numerous motorsport publications, isn’t just a personal story – it’s a bellwether for a growing trend: the proactive reinvention of elite … Read more

Are prediction markets just sports betting by another name? How legal battles are taking shape

The Future of Prediction Markets: Beyond Sports and Into the Mainstream At this year’s Super Bowl, prediction markets experienced their biggest single day ever, with Kalshi reporting over $1 billion in trading volume – 27 times higher than last year’s Super Bowl activity. This surge, coupled with the upcoming March Madness season, signals a potential … Read more

MLB poll says fans want a salary cap; union head thinks it would ultimately harm them

MLB’s Looming Labor Battle: Will Fan Support Tip the Scales Towards a Salary Cap? As Major League Baseball edges closer to a potential lockout in December 2026, a surprising element has entered the fray: fan opinion. A recent poll by The Athletic reveals that over two-thirds (68%) of MLB fans now support the implementation of … Read more