Cyril Hanouna’s Tout beau tout n9uf (TBT9) on W9 maintained strong viewership after moving from C8, averaging 1.7 million viewers during its final daily segment this season. While slightly lower than his previous show, Touche pas à mon poste (TPMP), the program remains a top French talk show, though it still trails Yann Barthès’ Quotidien on TMC in total annual audience figures, according to data from Médiamétrie and the M6 Group.
How did the move from C8 to W9 affect Hanouna’s ratings?
The transition to W9 saw a slight dip in viewers across all time slots, but the numbers remained remarkably stable for a channel change. According to Médiamétrie data relayed by Puremedias, the first segment (19:45 to 20:10) drew 1.06 million viewers, compared to 1.19 million for TPMP on C8 last season.
The second segment (20:15 to 21:00) reached 1.23 million people, down from 1.42 million a year ago. The most critical window, the “access prime time” segment from 21:05 to 21:20, attracted 1.72 million viewers (a 9.1% audience share), while the same slot on C8 previously held 2.11 million viewers (10.5% share).
Who is winning the French access prime time battle?
Yann Barthès continues to lead the ratings race. The TF1 Group reports that Quotidien averaged 1.8 million viewers per night and secured the 20 best TNT audiences of the season across all programs. Médiamétrie specifically recorded 1.87 million loyal viewers for the show, representing a 9.9% market share.
The gap between the two giants often narrows, but Quotidien hits higher peaks. For instance, the show reached 2.12 million viewers on May 11 and 2.15 million on April 22. Its seasonal record hit 2.9 million viewers on November 22, driven by an interview with then-Mayor of Paris Anne Hidalgo regarding her trip to Tahiti.
Comparison of Top French Talk Shows (Seasonal Averages)
| Program | Average Viewers | Market Share |
|---|---|---|
| Quotidien (TMC) | 1.87 Million | 9.9% |
| TBT9 (W9) | 1.7 Million (final segment) | 9.1% |
| C à vous (France 5) | 1.02 Million | 5.3% |
What is the future of these high-traffic programs?
All three shows—Quotidien, TBT9, and C à vous—are expected to return for the next season. Anne-Elisabeth Lemoine’s C à vous on France 5 remains steady, maintaining a 5.3% audience share, which is consistent with previous years.
The primary variable for the upcoming season will be the roster of contributors. W9’s TBT9 kept staples like Valérie Benaïm, Gilles Verdez, Raymond Aabou, and Géraldine Maillet, but the M6 Group imposed a strict condition for the move: a reduction in the controversies that defined the C8 era. Whether these “tamer” versions of the shows can maintain their buzz-driven growth remains the central question for industry analysts.
Frequently Asked Questions
Why did Cyril Hanouna move from C8 to W9?
The move followed the closure of C8, leading to the rebranding of TPMP as Tout beau tout n9uf on W9.
Which show has the highest peak viewership?
Quotidien holds the highest peaks, reaching up to 2.9 million viewers during high-profile political interviews.
Is TBT9 as popular as TPMP was?
It is slightly less popular. For example, its peak segment dropped from 2.11 million viewers on C8 to 1.72 million on W9.
Do you think the “controversy-free” mandate from M6 will hurt Hanouna’s ratings in the long run? Let us know your thoughts in the comments or subscribe to our newsletter for more media analysis.