The first adaptation of Andrejs Ēķis’ feature film “Swingers” (2016) was shot in Estonia, the repertoire started on November 10, 2017, and by the end of the year, about 80,000 people watched it in cinemas. In Ukraine, the localized version of the film “Swingers” was released on January 1, 2018, with a luxurious publicity campaign simultaneously in several cities (Kiev, Odessa, Kharkiv, etc.). The film, as currently the most popular local comedy, is still in the cinema repertoire and by the beginning of March the film has been watched by more than 273,000 viewers, the box office revenue sounds most impressive, calculated in Ukrainian currency hryvnia – 22 million (100 hryvnia is about 3 EUR).
An important element in increasing the popularity of local “Swingers” is the actors specially selected in each country, who are well known to local viewers. The Ukrainian version features popular show business stars – rapper Serjoga (performer of the popular song Chornij boomer in Ukraine), Oļa Polakova (one of the most famous singers in Ukraine), Dasha Astafjeva (Playboy model who lived with Hugh Hefner) and others.
The director of the film in Ukraine, as well as in Estonia, was Andrejs Ēķis, the creative and technical team represents both Latvia and Ukraine, the filming took place in Riga and Kiev. “Swingers” is the first film in the history of Latvian cinema, the original screenplay of which has been used in a remake made by another country, but in the world such a trend is currently taking effect.
The Latvian-Ukrainian co-production “Swingers in Ukraine” was shown in a special screening on March 28 at the Forum Cinemas cinema. Before the film screening, there was an opportunity to meet the film’s director Andrejs Ēķis and producer Kristians Alhimionokas, enjoy the greetings sent by Ukrainian colleagues (a glass of gorillas) and meet Andrejs Ēķis actors and creative group – Swingers team working at the National Cinema Center The comedy “Blēži” has been supported in the film production competition, which will have its Latvian premiere on June 1, 2018. The plot of the new film is based on the relationship between two completely incompatible couples, in the roles – Intars Rešetins, Rēzija Kalniņa, Ieva Florence, Ralfs Eilands, Leonarda Ķestere, Ivo Martinsons, Jurģis Spulenieks, Sandis Väljais and others.