The Future of Cycling Apparel: Beyond Waterproofing and Into a New Era
The cycling apparel industry is undergoing a quiet revolution. Driven by environmental concerns, material science breakthroughs, and a relentless pursuit of performance, the future of what we wear on two wheels looks radically different than even a few years ago. This isn’t just about lighter fabrics or tighter fits; it’s a fundamental shift in how clothing is designed, manufactured, and maintained.
The PFAS Phase-Out: A Catalyst for Innovation
For decades, per- and polyfluorinated alkyl substances (PFAS) were the gold standard for water repellency in cycling gear. Their effectiveness was undeniable, but the environmental cost – their persistence in the ecosystem and potential health risks – proved too high. The industry-wide move away from PFAS is forcing brands to explore alternative Durable Water Repellent (DWR) treatments, and it’s proving to be a significant challenge. Early PFAS-free options haven’t always matched the durability and performance of their predecessors, but innovation is accelerating.
“The initial PFAS-free DWRs simply didn’t hold up,” explains Patrick Boje Andreassen of Pas Normal Studios. “They lost effectiveness after a few washes. But we’re seeing improvements, and the focus is shifting towards treatments that can be more easily replenished.” This highlights a key trend: a move towards clothing that requires more active care, but offers sustainable performance.
Beyond Waterproofing: Breathability and Thermoregulation Take Center Stage
As weather forecasting improves and riders become more adaptable, the absolute need for 100% waterproof clothing is diminishing. Instead, brands are prioritizing breathability and thermoregulation – keeping riders comfortable across a wider range of conditions. This is where materials like Polartec’s AirCore fabric, co-developed with Castelli, come into play. AirCore prioritizes airflow and moisture management over complete waterproofing, offering a 5,000mm hydrostatic head while allowing significant air permeability.
Q36.5 is pushing this concept even further, integrating graphene into their fabrics to actively regulate body temperature. Their Dottore jersey, lauded for its ability to keep riders both cool and warm, demonstrates the potential of this technology. The focus is shifting from simply blocking the elements to actively managing the rider’s microclimate.
Did you know? Graphene is 200 times stronger than steel and an incredibly efficient conductor of heat, making it ideal for thermoregulation in performance apparel.
The Rise of Customization and 3D Printing
Mass production is giving way to a more personalized approach. Bont Cycling is leading the charge with their semi-custom and fully custom shoe options, utilizing 3D scanning and printing to create footwear perfectly tailored to an individual’s foot shape. This level of customization isn’t just about comfort; it’s about maximizing power transfer and reducing fatigue.
Elastic Interface is also embracing 3D printing for chamois pads. Their N3X technology offers several advantages over traditional foam: it doesn’t absorb sweat, maintains its elasticity over time, and is inherently breathable. Rubber N’Road is integrating this technology into their high-end bib shorts, offering a compelling alternative to traditional foam padding for long-distance riding.
The “Intel Inside” Effect: Brand Collaboration and Material Transparency
We’re seeing a growing trend of brands highlighting the materials and technologies *within* their garments. Polartec and Elastic Interface are becoming recognized as quality seals, similar to Gore-Tex. This transparency builds trust with consumers and allows them to make informed purchasing decisions. Assos, however, takes a different approach, preferring to develop proprietary materials and technologies in-house, emphasizing the unique value of their products.
“We want people to buy an Assos jacket, not just a Gore-Tex jacket,” explains Luca Zanasca, Assos’ senior manager of development. This highlights a strategic difference: some brands prioritize collaboration and material sourcing, while others focus on complete control and proprietary innovation.
Sustainability as a Core Principle
Sustainability is no longer a marketing buzzword; it’s a fundamental driver of innovation. Universal Colours is built on a foundation of ethical and sustainable practices, utilizing recycled materials and minimizing waste. Kask is pioneering the use of Ccycled® EPS, a BASF-produced foam made from waste materials, significantly reducing the carbon footprint of their helmets.
Pro Tip: Extend the life of your cycling apparel by washing it less frequently and using specialized detergents like Nikwax Tech Wash, which help maintain DWR treatments and prevent fabric degradation.
The Future of Care: A Shift in Consumer Responsibility
The move away from PFAS and the adoption of more delicate DWR treatments require a shift in consumer behavior. Brands are emphasizing the importance of proper garment care, including regular washing with appropriate detergents and periodic re-application of DWR treatments. This isn’t just about maintaining performance; it’s about extending the lifespan of clothing and reducing its environmental impact.
“There’s a perception that washing your waterproof jacket will damage it, but that’s simply not true,” says Linden Mallory of Pas Normal Studios. “Washing removes dirt and oils that degrade the DWR treatment. We need to educate consumers about proper care.”
FAQ
Q: Are PFAS-free DWR treatments as effective as PFAS-based ones?
A: Currently, PFAS-free DWRs generally don’t offer the same level of durability as PFAS-based treatments, but they are rapidly improving. Proper garment care can significantly extend their lifespan.
Q: What is graphene and how does it improve cycling apparel?
A: Graphene is a single-layer carbon material with exceptional strength, conductivity, and thermal properties. It’s used in cycling apparel to regulate body temperature and enhance performance.
Q: Is custom cycling apparel worth the investment?
A: For serious cyclists, custom apparel can offer significant benefits in terms of comfort, performance, and injury prevention. It’s particularly valuable for riders with unique body shapes or specific needs.
Q: How can I make my cycling apparel more sustainable?
A: Choose brands committed to sustainable practices, wash your clothing less frequently with eco-friendly detergents, and repair or recycle garments when they reach the end of their lifespan.
What are your thoughts on the future of cycling apparel? Share your opinions and experiences in the comments below! Explore our other articles on cycling gear reviews and sustainable cycling to learn more.
