United Airlines is adjusting its MileagePlus program to offer increased rewards to customers who utilize its co-branded credit or debit cards. The changes will allow cardholders to earn up to twice as many miles compared to those who do not have a United-affiliated card.
Rewarding Loyalty
The airline is effectively prioritizing its biggest spenders with this shift in its rewards structure. By offering significantly more miles, United aims to incentivize continued use of its credit and debit cards.
Implications for Travelers
This change could lead to a tiered system where the value of MileagePlus miles differs based on cardholder status. Travelers who do not use a United card may find it more difficult to accumulate miles at the same rate as cardholders.
What’s Next?
United will introduce additional perks or benefits exclusively for cardholders in the future. The airline may also adjust the earning rates for non-cardholders to further emphasize the advantages of using a United-branded card. Analysts expect that the airline will continue to refine its MileagePlus program based on customer response and market conditions.
Frequently Asked Questions
What is changing with United’s MileagePlus program?
United Airlines is changing its MileagePlus program to offer increased rewards to customers who use its co-branded credit or debit cards, allowing them to earn up to twice as many miles as noncardholders.
Who benefits from these changes?
Customers who hold a United Airlines co-branded credit or debit card will benefit from the changes, as they will be able to earn more miles.
Will non-cardholders be affected?
Non-cardholders may find it more difficult to accumulate miles at the same rate as cardholders.
How might these changes influence your travel planning and credit card choices?
