Honor’s Budget Strategy: The Rise of the ‘d’ Series and the Future of Affordable Smartphones
Honor has demonstrated significant growth in 2025, increasing its smartphone shipments, and aims to continue this momentum. A key component of this strategy is the X series, offering accessible options for millions of consumers. The recently released Honor X6d exemplifies this approach, positioning itself as a slightly scaled-down version of the Honor X7d.
The Honor X6d: Specifications and Key Features
The Honor X6d features a 6.75-inch IPS display with a resolution of 1600 x 720 pixels and a 90Hz refresh rate, a step down from the 120Hz screen found on the X7d. It’s powered by the MediaTek Dimensity 6300 chipset and paired with 4GB of RAM and 256GB of storage. The device includes a 50MP main camera and a 5MP front-facing camera capable of Full HD video recording.
Connectivity options include 5G support, Dual-SIM functionality, Wi-Fi 802.11ac, Bluetooth 5.3, and A-GPS. Notably, the X6d lacks an NFC chip and a fingerprint sensor. The phone operates on Android 15 with MagicOS 9, incorporating features like Gemini integration and search via image highlighting.
A Focus on Durability and Battery Life
The Honor X6d prioritizes practicality with a 5260mAh battery, though charging is limited to 15W. The device measures 7.9mm in thickness, weighs 186 grams, and is available in black and blue color options. It also retains a 3.5mm headphone jack and USB-C port.
The Trend Towards Accessible AI and Feature-Rich Budget Phones
The inclusion of features like Gemini integration in a budget device like the Honor X6d highlights a growing trend: bringing AI capabilities to a wider audience. Historically, advanced AI features were exclusive to flagship smartphones. Now, manufacturers are integrating these technologies into more affordable models to enhance user experience and differentiate their products.
This shift is driven by several factors. The increasing affordability of AI chips and software development tools makes it feasible to incorporate these features into lower-priced devices. Consumers are increasingly demanding smart features, even in budget smartphones. The MagicOS 9 interface with its generative AI extras demonstrates Honor’s commitment to this trend.
The Importance of Battery Life and Ruggedness in the Entry-Level Market
The emphasis on a large battery (5260mAh) and durability, as seen in the Honor X6d and X7d, reflects a key demand in the entry-level smartphone market. Consumers in this segment often prioritize long battery life and a robust build quality over cutting-edge specifications. This is particularly true in emerging markets where power outages are common and accidental damage is more likely.
The SGS certification for drop resistance, as featured in the X7d, is a valuable marketing point, appealing to consumers seeking a phone that can withstand everyday wear and tear. IP65 water resistance, also present in the X7d, adds another layer of protection against accidental spills and splashes.
The Future of the ‘d’ Series and Honor’s Strategy
The Honor X6d’s price point of approximately 44,000 local currency units (equivalent to around $300 USD) positions it as a competitive option in the budget smartphone segment. The release of the X6d following the X7d suggests a deliberate strategy by Honor to offer a tiered range of affordable devices, catering to different consumer needs and budgets.
Looking ahead, we can expect to see Honor continue to refine its ‘d’ series, focusing on incremental improvements in key areas such as camera performance, processing power, and battery life. The integration of more advanced AI features and enhanced durability will likely remain central to their strategy.
Frequently Asked Questions
Q: What is the main difference between the Honor X6d and the Honor X7d?
A: The Honor X6d has a 90Hz display compared to the X7d’s 120Hz display, and it has 4GB of RAM compared to the X7d’s 6GB or 8GB.
Q: Does the Honor X6d have 5G connectivity?
A: Yes, the Honor X6d supports 5G mobile networks.
Q: What operating system does the Honor X6d run?
A: The Honor X6d runs on Android 15 with MagicOS 9.
Q: Does the Honor X6d have NFC?
A: No, the Honor X6d does not have NFC.
Q: What is the battery capacity of the Honor X6d?
A: The Honor X6d has a 5260mAh battery.
Pro Tip: When considering a budget smartphone, prioritize features that are most important to your needs. Battery life, durability, and software support are often more critical than raw processing power.
What are your thoughts on the latest budget smartphone offerings? Share your opinions in the comments below!
