Apple Watch Ultra 4 Hits All-Time Low Price With Amazon’s $99 Discount
ZDNET reported the Apple Watch Ultra 4 is now available for $700 on Amazon, marking a record-low price after a $99 discount. It is also on sale for $699.99, matching its all-time low.
Price Drop Meets Rugged Design
According to MacRumors, the $699.99 price point on Amazon is the lowest seen since its September launch. The deal includes a 49mm OLED display, cellular and satellite connectivity, and a water-resistant design rated to 100 meters. ZDNET noted that the device is available in black or natural titanium cases, with the Milanese loop band adding an extra $100. ZDNET’s analysis highlighted the discount as the best seen since the watch’s release, though it only offers a 12% reduction from the original price.
Apple Watch Ultra 4 Battery Life and Performance
Apple claims the Apple Watch Ultra 4 offers up to 50 hours of battery life, double that of the Series 12. This improvement, paired with the S11 processor, allows for faster performance and features like Sound Recognition and Live Rewind. ZDNET’s health and wearables editor, Nina Raemont, emphasized the eight-hour boost in battery life, making it ideal for outdoor adventures. The watch’s enhanced EKG measurements and heart‑rate tracking can monitor activity every five seconds.
Comparing the Deals Across Sources
While ZDNET reported the $700 price tag, MacRumors provided additional details on model‑specific discounts. The site listed three models on sale at $699.99, including the Black model with Burgundy Alpine Loop and the Natural model with Desert Alpine Loop. The device’s Readiness feature analyzes activity and sleep data to guide users on their fitness plans. These features, however, are not available on earlier models like the Ultra 3.
Details of the Apple Watch Ultra 4 Deal
What configurations are available?
The Apple Watch Ultra 4 is available in black or natural titanium cases, with the Milanese loop band priced at an additional $100. MacRumors listed specific models on sale, including the Black model with Burgundy Alpine Loop and the Natural model with Desert Alpine Loop.

How does this deal compare to previous offers?
ZDNET noted this is the best discount since the watch’s September launch, though it only represents a 12% reduction. A $100 discount brings the price to $699.99, which matches the all‑time low. MacRumors confirmed the price drop as the lowest tracked for the new model.
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Apple Watch Ultra 4 Hits All-Time Low Price With Amazon's $99 Discount https://t.co/bcdf7SFoUx pic.twitter.com/G3RS2PqFrV
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