The 2026 EXEED International User Summit will open on October 18 under the theme “The Pulse Lives on,” showcasing global user co-creation, avant-garde design, and track performance.
EXEED Global Brand Launch Scheduled in Shanghai
A central feature of the upcoming summit is the EXEED Global Brand Launch hosted in Shanghai. According to source reports, the event will introduce a new design language for future premium mobility. The all-new ET9 will make its debut, displaying a poised, powerful stance and top-tier premium design orientation that reflects the brand’s updated interpretation of flagship presence, vehicle proportions, and meticulous detailing.
Source material shows the presentation will also include the updated exterior of the right-hand-drive ES GT alongside the design concept for the brand’s first MPV Concept car. Attendees are slated to view the first right-hand-drive ET FL and the futuristic X-CONCEPT. The EXEED AIMOGA robot will demonstrate its latest innovations during the conference.
Track Day Testing at Zhejiang International Circuit
Beyond static design reveals, the summit incorporates a dynamic track day session at the Zhejiang International Circuit. Between 2025 and 2026, EXEED has established dynamic driving experiences across 11 international race tracks worldwide. Source data indicates that models including the ES, ET FL, RX FL, and RX MY (designated as 09 MY in certain markets) will undergo testing for acceleration, handling, braking, stability, and EXEED SIVP technology.

According to the company’s announcements, international race tracks function as core testing venues to validate powertrain response, chassis calibration, and safety limits rather than serving solely as racing grounds.
EXEED user ecosystem reaches 550,000 global members
EXEED’s user ecosystem has expanded to encompass 550,000 members globally. The upcoming October 18 summit marks five years since the establishment of the EXEEDers Club.
Frequently Asked Questions About the 2026 Summit
When is the 2026 EXEED International User Summit taking place?
The summit is scheduled for October 18, operating under the theme “The Pulse Lives on.”
Where is the EXEED Global Brand Launch taking place?
The brand launch activity is hosted in Shanghai, featuring the debut of the all-new ET9 and other concept vehicles.
Which vehicle models are scheduled for track testing?
According to source disclosures, the ES, ET FL, RX FL, and RX MY (referred to as 09 MY in some markets) will be tested at the Zhejiang International Circuit.