A now-infamous social media exchange from May 2019 continues to reverberate in Australian politics as Angus Taylor mounts a challenge for the Liberal leadership. The incident, quickly dubbed a “social media fail,” centers around a Facebook post Taylor made regarding 1000 extra carparks for rail commuters in his electorate of Hume.
The Origin of the Meme
Among the comments praising the announcement, one stood out: “Fantastic. Great move. Well done Angus.” The commenter? Angus Taylor MP himself. The comment was swiftly deleted after screenshots circulated widely online.
Why It Went Viral
The incident struck a chord, becoming a widely-used reaction gag. The combination of self-praise and perceived shamelessness resonated with many, and was amplified by publications like the Betoota Advocate and the Chaser. It has since become a recurring point of criticism, resurfacing during subsequent controversies involving Taylor, including questions about allegedly forged documents, claims about his university days, and concerns about his work ethic.
Critics, both within and outside parliament, have repeatedly referenced the incident. Most recently, Labor ministers and independent MPs have invoked the phrase during debates surrounding Taylor’s current leadership bid. Even another MP, Andrew Gee, was described as “doing an Angus Taylor” after a similar incident involving self-commenting on a Facebook post last year.
What Happens Next?
As Taylor pursues the leadership, the meme is likely to continue to follow him. Should he succeed, it is possible headlines will reflect the irony of the situation. However, the outcome of the leadership spill remains uncertain.
Frequently Asked Questions
What exactly happened in May 2019?
Angus Taylor commented “Fantastic. Great move. Well done Angus” on his own Facebook post announcing 1000 extra carparks for rail commuters in his electorate.
Why did Taylor’s office not explain the incident?
Taylor’s office declined to comment on how the comment appeared on his Facebook page, but one potential explanation was a staff member accidentally posting from their work account.
Who has referenced the incident recently?
Defence minister Richard Marles, Labor ministers Kristy McBain and Sam Rae, independent MP Monique Ryan, assistant treasurer Daniel Mulino, and Labor’s Dan Repacholi have all referenced the “Fantastic. Great move. Well done Angus” comment in recent months.
Given the enduring nature of this online moment, how will public perception of Angus Taylor continue to shape the political landscape?