AS Roma marked its 99th anniversary on July 22, 2026, by unveiling the new 2026/27 home kit produced by Adidas. The jersey incorporates the historic “ASR” logo and a specific “Con tutte le nostre forze” message on the inner collar, blending technical performance fabrics with traditional design elements.
The Design Philosophy of the 2026/27 Home Kit
The 2026/27 home kit serves as a deliberate nod to the club’s historical roots in the Italian capital. According to the official club announcement, the design features the traditional yellow and red color palette, utilizing clean lines to emphasize a professional aesthetic. A key visual detail is the return of the “Stemma della Tradizione,” the crest previously worn during the 1-0 derby victory on April 6, 2024.
Did you know?
The phrase “Con tutte le nostre forze” (With all our strength) is printed on the interior of the jersey’s collar. This inscription is intended to symbolize the connection between the current squad and the long-standing history of the club.
Technical Innovations in Adidas Performance Wear
Beyond aesthetics, the kit is engineered for high-performance athletic use. The jersey utilizes 3D-engineered fabrics designed to improve player comfort and range of motion. Adidas has integrated its CLIMACOOL+ technology, which is designed to manage moisture and keep athletes dry during competitive matches.
Strategic mesh zones are positioned throughout the garment to optimize airflow.
Market Availability and Fan Engagement
The commercial release of the kit coincided with the club’s 99th-anniversary celebrations, which began at midnight on July 22 at Piazza San Silvestro. The kit is now available for purchase through official AS Roma stores, the club’s digital platform, select Adidas retail locations, and the official Adidas mobile application.
Frequently Asked Questions
- Where can I buy the new AS Roma 2026/27 home kit?
The kit is available at AS Roma stores, store.asroma.com, selected Adidas outlets, and the Adidas app. - What is the significance of the crest on the new shirt?
The shirt features the “Stemma della Tradizione,” a historical crest that was also used during the 2023/2024 season. - What technology is used in the jersey?
The kit uses Adidas CLIMACOOL+ technology to assist with sweat absorption and ventilation.
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