Google unveiled its Pixel 11 lineup at the Made by Google event in New York on August 12, according to official company announcements, revealing a $100 price increase across every model that signals the end of the budget-friendly Pixel era. Every device in the new generation costs exactly $100 more than its 2025 predecessor, while the entry-level 128GB storage tier has been eliminated entirely in favor of a 256GB baseline.
Full US Pricing and Storage Breakdown
According to the official pricing structure released at the event, the vanilla Pixel 11 starts at $900 for the 12GB/256GB configuration and reaches $1,020 for the 12GB/512GB variant. The standard and Pro models launch with 12GB of RAM as a starting point, though buyers must select the 512GB or 1TB options on the Pro to upgrade to 16GB of RAM. The Pixel 11 Pro is priced at $1,100 for 12GB/256GB, $1,220 for 16GB/512GB, and $1,450 for the 16GB/1TB model. The larger Pixel 11 Pro XL matches those tier distributions at $1,300, $1,420, and $1,650, respectively.
At the top of the range, the Pixel 11 Pro Fold starts at $1,900 for the 16GB/256GB version, increases to $2,020 for the 512GB model, and tops out at $2,250 for the 1TB configuration, according to Google’s hardware breakdown. Unlike the standard and Pro candybar phones, the Pro Fold includes 16GB of RAM standard across all of its storage tiers.
Pro tip: If you are choosing between the standard Pixel 11 and the Pixel 11 Pro, the $200 gap between the $900 base model and the $1,100 Pro buys back the missing telephoto lens and adds 16GB RAM at the 512GB tier. Pre-orders opened immediately on August 12, with standard shipments beginning August 20, while the Pro Fold ships in October.
Global Pricing and Regional Disparities
The $100 baseline increase scales differently outside the United States, according to regional pricing disclosures. In the European Union, the base Pixel 11 starts at €1,000, which creates a roughly 11% premium over US buyers when factoring in exchange rates. UK consumers face an £880 starting price for the base model, while Canadian buyers see a price tag of CA$1,250.
India encounters the steepest relative pricing across global markets. According to regional retail listings, the Pixel 11 starts at ₹90,000—roughly $1,060 at current exchange rates—placing it nearly on par with the launch price of Samsung’s Galaxy S25 Ultra in that region. GSMArena readers flagged the steep figure in comments following the reveal.
Hardware Trade-Offs and the New Tensor G6
According to reporting from The Shortcut, the price hike is driven by industry-wide component shortages and the cost of integrating advanced on-device AI features. The devices also feature displays twice as scratch-resistant as previous generations and an IP68 certification for water and dust resistance, as noted by The Shortcut team.
Despite the processing upgrades, the base Pixel 11 actually lost its telephoto lens. Only the Pro and Pro XL models keep the 48MP periscope telephoto with 5x optical zoom. Meanwhile, the Pixel Watch 5 received its own $50 price hike, jumping to $400 for the 41mm Bluetooth model compared to the previous generation’s $350 starting price, alongside a new $580 Steph Curry-branded edition and a $30 Google Tag tracker.
Did you know? Google has updated its setup experience for the Pixel 11 lineup to target iPhone users directly, allowing switchers to move over their home screen layout, apps, contacts, photos, eSIM, and more during initial configuration, according to hands-on testing by The Shortcut.
Frequently Asked Questions
How much does the Pixel 11 Pro Fold cost?
The Pixel 11 Pro Fold starts at $1,900 for the 16GB/256GB variant in the US. The 512GB model costs $2,020, and the 1TB option reaches $2,250. It ships in October.
Why did Google remove the 128GB storage tier?
Google eliminated the 128GB option across the entire Pixel 11 lineup, setting 256GB as the new baseline. This change allowed the company to justify the $100 price increase by doubling minimum storage capacity.
When do the Pixel 11 phones ship?
Pre-orders opened on August 12, 2026. The standard Pixel 11, Pro, and Pro XL ship starting August 20, while the Pro Fold follows in October.
How much does the Pixel Watch 5 cost?
The Pixel Watch 5 starts at $400 for the 41mm Bluetooth model, marking a $50 increase over the Pixel Watch 4.
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