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Fact-Checked: The Rising Cost of Living Crisis in 2024

Inflation in the UK reached a record high of 11.1% in October 2023, according to the Office for National Statistics (ONS). While the rate has since eased slightly, economists warn that cost pressures remain intense, particularly in housing and energy. The Bank of England’s latest projections suggest inflation could stay above the 2% target for much of next year.

From Instagram — related to Office for National Statistics, Helen Dickinson

Food prices have surged by more than a fifth over the past year, with staples like bread, milk, and pasta seeing some of the sharpest increases. The British Retail Consortium reported that grocery inflation hit 19.2% in March 2024, the highest since records began in 2008. “Families are feeling the pinch like never before,” said Helen Dickinson, chief executive of the BRC.

Renters face even steeper challenges, with private rental prices up by around 8% annually, according to the ONS. In London, average rents now exceed £2,500 per month for a one-bedroom flat, a rise of nearly £500 since 2022. The government’s renters’ reform bill, introduced last month, aims to address some of these pressures but has been criticized as insufficient by housing campaigners.

Fact-Checked: The Rising Cost of Living Crisis in 2024

Energy bills remain a major concern, with the average household paying £2,000 a year more than in 2021, according to Citizens Advice. The Energy Price Guarantee, which capped unit rates at 34p per kWh for households on standard variable tariffs, has helped ease some of the burden, though many fear further hikes as support measures wind down.

Wage growth has struggled to keep pace, with average earnings rising by just 5.7% in the year to February, below the inflation rate. The Trades Union Congress (TUC) has called for a £15 minimum wage, arguing that current levels fail to cover basic living costs. “Workers are being left behind by a cost-of-living crisis that shows no signs of abating,” said TUC general secretary Paul Nowak.

Despite the challenges, some sectors are seeing wage increases. Nurses, for example, have secured pay rises of up to 14.5% following strikes over pay disputes. However, other public sector workers, including teachers and local government staff, remain locked in similar disputes, with further industrial action expected.

Analysts warn that without further intervention, the cost-of-living crisis could deepen, particularly as the full impact of interest rate hikes filters through to mortgage payments.

Helen Dickinson OBE – CEO, BRC Interview | RTS2026

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