In the age of Bad Bunny, the Black roots of reggaetón need to be honoured, says this Hamilton researcher

The Beat Goes On: Reggaeton’s Reckoning with its Black Roots and the Future of Latin Music

Reggaeton, a global force in music spearheaded by artists like Bad Bunny, is undergoing a critical re-evaluation. While the genre enjoys unprecedented mainstream success, a growing conversation centers on acknowledging and honoring the Black artists and cultural origins that birthed it. This isn’t simply a historical correction; it’s a movement reshaping the future of Latin music and challenging perceptions of identity within the genre.

From Panama to Global Domination: Tracing Reggaeton’s Lineage

The story of reggaeton begins not in Puerto Rico, as many assume, but in the late 1980s with Black Panamanians translating Jamaican dancehall and reggae tracks – notably Shabba Ranks’ “Dem Bow” – into Spanish. This fusion, known as Reggae en Español, was pioneered by artists like El General and Nando Boom. These artists infused the music with themes of resistance and the lived experiences of marginalization.

This sound quickly resonated with Afro-Puerto Ricans, who embraced the rhythm and began adding their own lyrical contributions. Early Puerto Rican artists, often performing in underground scenes and facing censorship, laid the foundation for what would develop into reggaeton. These early scenes were often located in caserios, neighborhoods that were heavily surveilled.

The Erasure and Reclaiming of Black Influence

As reggaeton moved towards mainstream acceptance in the 1990s, a troubling trend emerged: the marginalization of its Black origins. Efforts to “clean up” the genre, framed as anti-crime and anti-pornography campaigns, inadvertently led to a shift in representation. Artists like Daddy Yankee, with a more “marketable” image, rose to prominence, while Black artists who had been foundational to the sound often remained less visible.

This dynamic is highlighted by the story of Tego Calderón, a Black Puerto Rican reggaetón artist popular in the early 2000s, who first popularized the phrase “Sin Sazón no hay Batería ni Reggaetón” (“without seasoning there’s no drums nor reggaetón”) in his song Métele Sazón. The phrase was later echoed by Bad Bunny in his song El Apagón, sparking renewed discussion about the genre’s roots.

The Current Conversation: Scholars, Activists, and Artists Weigh In

Today, researchers like Daniel Yanes Alvarenga, a McMaster University graduate student, are dedicated to documenting and amplifying these often-overlooked histories. Yanes Alvarenga’s research emphasizes the importance of recognizing the ongoing contributions of Black artists to reggaeton, even as the genre is dominated by non-Black performers.

Nydia Simone, founder of Blactina Media, has been vocal about the whitewashing of reggaeton and other Afro-Latin genres for years. She points out that while the mainstream is only now paying attention, Black Latinos have long been advocating for recognition of their cultural contributions.

What Does This Mean for the Future of Latin Music?

The growing awareness of reggaeton’s Black roots is poised to have a significant impact on the future of Latin music. Expect to see:

  • Increased Visibility for Black Latin Artists: A demand for greater representation and opportunities for Black artists within the genre.
  • More Nuanced Storytelling: A shift towards lyrics and themes that explicitly acknowledge and celebrate Afro-Latinx experiences.
  • A Broader Definition of “Latin Music” : A challenge to the often-narrowly defined boundaries of what constitutes “Latin music,” recognizing the diversity of influences and identities within the community.
  • Greater Accountability: Increased scrutiny of artists and industry players who benefit from the genre without acknowledging its origins.

FAQ

Q: Why is it important to acknowledge the Black roots of reggaeton?
A: Recognizing these roots is crucial for historical accuracy, cultural respect, and ensuring that the contributions of Black artists are not erased.

Q: What is Reggae en Español?
A: It was the early form of reggaeton, originating in Panama with Black artists translating Jamaican reggae and dancehall into Spanish.

Q: Who were some of the pioneers of Reggae en Español?
A: El General and Nando Boom were key figures in the development of Reggae en Español.

Q: What role did Daddy Yankee play in the evolution of reggaeton?
A: He helped bring the genre to a wider audience, but his rise to fame coincided with a shift away from explicitly acknowledging the genre’s Black origins.

Did you know? The term “sazón,” meaning seasoning or flavor, is a metaphor for the essential elements – rhythm, style, and cultural authenticity – that define reggaeton.

The conversation surrounding reggaeton’s origins is more than just a musical debate; it’s a reflection of broader issues of race, representation, and cultural appropriation. As the genre continues to evolve, it will be crucial to ensure that its future is built on a foundation of respect, recognition, and inclusivity.

Explore further: Discover more about Afro-Latinx culture and music at Blactina Media.

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