According to a Bloomberg report by Mark Gurman, Apple is preparing to increase prices for the upcoming iPhone 18 Pro and iPhone 18 Pro Max models by $100 in the United States, pushing starting prices to $1,199 and $1,299 respectively, driven by rising costs for memory components and matching similar increases by competitors Samsung and Google.
Why Apple Is Raising Flagship Smartphone Prices
Apple is moving to raise hardware prices across its lineup following similar adjustments made weeks prior to Macs and iPads. According to Mark Gurman’s report for Bloomberg, the Cupertino company is closely tracking how the market responds to rising component expenses, specifically pointing out that Samsung and Google both raised the prices of their flagship smartphones by $100.
Market analysts note that if Apple passed the full cost of component inflation onto consumers, increases would actually range between $200 and $300. However, Bloomberg’s sources indicate that Apple intends to absorb a portion of those manufacturing costs, limiting the anticipated domestic price bump to $100 per Pro device.
Did you know? Apple previously raised prices across its Mac and iPad lineups just weeks before setting its sights on the upcoming iPhone generation.
Projected iPhone 18 Pro and Pro Max Pricing in Poland
Factoring in the anticipated $100 increase in the United States and applying Apple’s current USD/PLN conversion rate, new flagship models in Poland will cost roughly 500 PLN more than their predecessors. Based on these calculations, expected retail prices span multiple storage tiers.
For the iPhone 18 Pro configuration options:
- 256 GB: 6,299 PLN
- 512 GB: 7,299 PLN
- 1 TB: 8,299 PLN
For the iPhone 18 Pro Max configuration options:
- 256 GB: 6,799 PLN
- 512 GB: 7,799 PLN
- 1 TB: 8,799 PLN
- 2 TB: 10,799 PLN
What to Expect from the First Foldable iPhone Ultra
Beyond the standard Pro lineup, rumors surrounding Apple’s anticipated foldable device point toward even steeper pricing. Earlier leaks placed the projected cost of an iPhone Ultra between 2 and 2.5 thousand dollars.
Surging component costs, particularly for advanced memory storage, threaten to push the device price tag as high as $2,700. For buyers in Poland, industry watchers expect a local retail price hovering between tens and dozens of thousands of zlotys, leaning heavily toward the upper end of that spectrum.
Frequently Asked Questions
How much more will the iPhone 18 Pro cost in the US?
According to Bloomberg reporting, prices in the United States are expected to rise by $100, bringing the starting price of the iPhone 18 Pro to $1,199 and the iPhone 18 Pro Max to $1,299.
What is causing the price increases for Apple’s upcoming phones?
Rising expenses for internal hardware components, specifically memory noised by market analysts, have forced manufacturers to adjust retail pricing upward.
How will US price changes affect Polish consumers?
Using current USD/PLN currency conversion formulas, a $100 hike in the United States translates to an approximate 500 PLN increase for Polish buyers compared to previous generations.
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