Mastercard has officially launched Taste by Priceless at Hong Kong International Airport, marking the company’s second global dining club and its first in the Asia Pacific region. Located airside in Terminal 1 near Gate 40, the facility operates as a dedicated restaurant space rather than a traditional airport lounge, offering seasonal menus and curated cocktails to eligible cardholders.
Access and Membership Fees at Hong Kong International Airport
Access to Taste by Priceless is restricted to Mastercard cardholders who present a physical card upon entry. Digital versions of the cards are not currently accepted for admission. According to Mastercard, guests may enter the facility within three hours of their scheduled flight departure time.
The pricing structure for entry is tiered based on card type and timing. Through 30 September 2026, World Elite and World Mastercard holders can access the club for US$70 per person. Starting 1 October 2026, this rate increases to US$85 per person. World Legend cardholders, a tier currently limited to specific Hong Kong-issued cards like the HSBC Prive Card, receive unlimited complimentary access for themselves and up to three guests. After the end of September 2026, the fee for a fourth guest or additional visitors for World Legend members will rise from US$70 to US$100.
Pro Tip: Taste by Priceless is designed as a dining-focused venue. If you require traditional airport amenities like showers, dedicated workstations, or private nap rooms, you may prefer to seek out a standard airline or independent lounge nearby.
Dining Concepts and Menu Offerings
The space, which occupies a former overflow area of the previous Chase Sapphire Lounge, is divided into two primary dining experiences: The Counter and The Cove. The Counter provides an intimate, chef-led setting featuring a rotating multi-course tasting menu. Recent offerings include sea-weed seared halibut and sweet corn and truffle soup.
The Cove offers a more relaxed, tapas-style environment. The menu includes diverse options such as miso-glazed cauliflower, pil pil prawns, and a mini tavern burger. Complementing the food, the bar program features signature cocktails developed by sommelier and mixologist Barny Taylor. The facility is open daily from 6 a.m. to 12 a.m.
Global Expansion and Future Outlook
Hong Kong serves as the second iteration of the Taste by Priceless concept, following the inaugural location at Sao Paulo Guarulhos Airport. Mastercard has confirmed that a third location is planned for Mexico City, though an official opening date has yet to be announced.
Market observers note that the exclusivity of these clubs may tighten over time. In the Sao Paulo location, access has been restricted to World Legend cardholders since April 2026. Should overcrowding occur in Hong Kong, it remains possible that Mastercard will implement similar restrictions to maintain the club’s dining-centric atmosphere.
Did you know? Children under the age of two are admitted to the Hong Kong club for free and do not count toward the cardholder’s guest allowance.
Frequently Asked Questions
- Where exactly is Taste by Priceless located? It is located airside in Terminal 1, near Gate 40, on the Departures Level (L7).
- Can I use a digital Mastercard for entry? No, you must present a physical Mastercard to gain entry.
- Is this considered an airport lounge? Mastercard categorizes this as a dining club. It does not provide standard lounge amenities like showers or business centers.
- Are there different rates for guests? Yes, guest fees vary by card tier and the date of travel, with rate increases scheduled for 1 October 2026.
Have you had the chance to visit the new Taste by Priceless in Hong Kong? Share your experience with the dining menu in the comments below or subscribe to our newsletter for the latest updates on airport lounge developments.