The Muzeum války 1866 (War Museum 1866) on Chlum officially unveils its new permanent exhibition on July 3, featuring an immersive design that prioritizes personal narratives over traditional data displays. The project, which cost 20 million CZK, replaces a previous installation with a two-story sensory experience designed to emulate the atmosphere of the battlefield. According to Petr Grulich, director of the Museum of East Bohemia, the facility will be open to the public daily except Mondays, from 10 a.m. to 6 p.m.
A Shift in Museum Strategy
The decision to overhaul the exhibition stems from a change in how visitors engage with history. Petr Grulich stated that modern audiences are no longer satisfied with glass-encased displays. Instead, the museum leadership aimed to create a “history simulator” that centers on the human dimension of the 1866 conflict. Deputy director Stanislav Hrbatý noted that the previous layout, which relied heavily on military-historical data, proved difficult for the average visitor to grasp. The new approach uses individual stories to help the public connect with broader historical contexts through emotion.
Did You Know? The museum’s new narrative-driven layout is based on the experiences of four fictionalized individuals—both soldiers and civilians—whose stories were constructed using the authentic memories of actual witnesses to the battle on Chlum.
Technology and Visitor Experience
To enhance the visitor experience, the museum has integrated mobile technology and augmented reality (AR). Visitors can download the “Tváře války 1866” (Faces of War 1866) application to access guided content both inside the museum and at significant nearby locations, such as the Svíb forest or the village of Rozběřice. According to Petr Grulich, three specific AR elements are placed at the museum, the observation tower, and the “Baterie mrtvých” (Battery of the Dead) monument. For those without smartphones, the museum provides tablets for loan to ensure all visitors can access the digital features.
Future Developments and Commemorations
The current installation is intended to be a foundation for further sensory and technological upgrades. The museum plans to implement “scent tracks” to add a fourth dimension to the visitor experience, and there are future intentions to incorporate elements of artificial intelligence. Coinciding with the opening, a three-day commemorative program begins this Friday, featuring events at Chlum and the nearby city of Hradec Králové. Detailed information regarding these free events is available on the official website, Koniggratz1866.eu.
Frequently Asked Questions
When is the museum open to the public?
The museum and the observation tower are open daily, except Mondays, from 10 a.m. to 6 p.m., starting July 3.
Is there a fee for the commemorative events?
No, the three-day commemorative program held at Chlum and Hradec Králové is free of charge.
What if I do not have a smartphone for the AR features?
The museum offers a tablet loan service for visitors who do not own a smartphone but wish to use the “Tváře války 1866” application.
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