Souq Al Jubail, operated under the Markets Management sector of Sharjah Asset Management, welcomed over 106,000 visitors during the recent Eid Al Adha holiday. According to official reports, the surge in footfall across Sharjah, Al Dhaid, and Kalba branches highlights the growing demand for integrated shopping experiences and the success of seasonal initiatives like “Fawalat Al Eid.”
Why Are Visitor Numbers Rising at Souq Al Jubail?
The recent Eid Al Adha holiday saw 106,000 people visit the souq’s branches. Abdalla Alshamsi, Senior Manager – Sharjah Markets, attributed this success to advance preparations and the effectiveness of the market’s operational plans. Shoppers were primarily drawn by a wide variety of seafood, agricultural products, and essential hospitality items. The “Fawalat Al Eid” initiative, which provided curated gift boxes and ready-made Eid baskets, played a significant role in elevating the shopping atmosphere for families.
How Does Eid Al Adha Footfall Compare to Ramadan?
While the Eid Al Adha holiday brought in 106,000 visitors, the market previously experienced significantly higher traffic during the combined period of Ramadan and Eid Al-Fitr. According to data released in March 2026, the souq welcomed more than 629,000 visitors during that earlier season. The distribution of those visitors included 430,000 in Sharjah, 131,000 in Al Dhaid, and 68,000 in Kalba. These figures underscore the souq’s role as a strategic hub for food security in the emirate, maintaining consistent operational efficiency during peak demand windows.
Did you know?
During the recent Eid Al Adha period, the Sharjah branch alone accounted for approximately 63,000 of the 106,000 total visitors, while the Al Dhaid branch saw approximately 25,000 guests, according to official statements.

What Is Next for Sharjah’s Markets?
Authorities are currently planning to further expand the souq’s facilities to accommodate growing visitor numbers. The focus remains on strengthening supply chain resilience and supporting the local economy. Hilal Al Naqbi, Senior Manager of Eastern Region Markets, noted that the Kalba branch continues to integrate services to ensure convenience and market stability, reflecting a broader commitment to meeting community needs through high-quality, essential goods.
Frequently Asked Questions
Which locations are part of the Souq Al Jubail network?
The network includes branches in Sharjah, Al Dhaid, and Kalba, all managed by Sharjah Asset Management.
What products are most popular at the souq?
Visitors frequently seek out fresh seafood, diverse agricultural products, and seasonal hospitality items, particularly during holiday periods like Eid.
Who manages the operations of Souq Al Jubail?
The market operates under the Markets Management sector of Sharjah Asset Management, which serves as the investment arm of the Government of Sharjah.
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