Westside Gunn, cofounder of Griselda Records, is approaching 2026 with a renewed spirit and a focus on diversifying his creative output before potentially stepping away from music. The artist, known for his influence on hip-hop and his ventures into fashion, is similarly making inroads into professional wrestling.
A Multifaceted Career
Gunn, alongside Benny The Butcher and Conway the Machine, put Buffalo, New York on the map as a hub for respected lyricists. He’s bridged the gap between hip-hop and other art forms, including fashion and wrestling. As a kid, Gunn found a creative outlet in fashion, and has collaborated with artists ranging from DMX and MF Doom to Travis Scott and Tyler, the Creator.
Coming off a critically acclaimed album, 12, and collaborations with brands like Corteiz and Saucony, Gunn is also promoting his wrestling company, Fourth Rope, through a mixtape series called Heels Have Eyes.
Looking Ahead
Gunn plans to release Awesome God 3 in March and a collaborative project with Stove God Cooks titled Michelle Records. He is also embarking on his first international tour, beginning with a show at Paris Fashion Week. He acknowledges that this tour may be his last, citing his commitment to Fourth Rope and a desire to avoid being a rapper well into his later years.
Fourth Rope, a Black-owned independent wrestling promotion, is a passion project for Gunn, born from years of studying the sport. He co-writes storylines with Smoke DZA, aiming to create a unique and engaging experience for fans, even those unfamiliar with wrestling.
Gunn also expressed a desire to push artist Brother Tom Sos within Griselda Records. He hopes to eventually reunite with Conway the Machine and Benny the Butcher for future projects, potentially silencing speculation about a rift between the three artists.
Frequently Asked Questions
What is Westside Gunn’s next album?
Westside Gunn plans to release Awesome God 3 in March.
What is Fourth Rope?
Fourth Rope is a Black-owned, independent professional wrestling company founded by Westside Gunn and Smoke DZA.
What does Westside Gunn want hip-hop culture to remember about him?
Westside Gunn wants to be remembered as someone who changed the game and is unlike any other artist.
As Westside Gunn navigates multiple creative avenues, what impact will his diverse pursuits have on the future of hip-hop and beyond?
