Xbox has partnered with Automobili Lamborghini to design the United Nations Space Command-approved Lamborghini Urus SE Master Chief 117 Edition, according to reporting by associate editor Lucas Bell. The specialized SUV serves as a tribute to John-117, the iconic protagonist of the long-running Halo video game franchise. While the vehicle won’t hit production lines to fight the Covenant in the year 2552, fans can acquire 1:18 scale models through an upcoming social media sweepstakes.
Design Features of the Master Chief Lamborghini Urus SE
Based on Lamborghini’s hybridized SE model, the exterior styling borrows directly from Master Chief’s military armor across the early franchise entries. According to automotive coverage from Xbox, the vehicle features tinted windows styled to match the gold visor of the hero’s helmet. The bodywork is painted in a matte green finish resembling Spartan armor plating. Designers stamped the flanks with the United Nations Space Command crest alongside John’s signature “117” designation.
How to Win a 1:18 Scale Model Sweepstakes
Automobili Lamborghini and Xbox have no plans to manufacture the full-size SUV for retail sale, but collectors can still secure a miniature replica. According to promotional details released by Xbox, fans can win 1:18 scale models of the custom Urus by entering an official sweepstakes. Participants must follow Xbox on the social media platform X and publish a post using the hashtag #MasterChief117Sweepstakes before the entry window closes on September 13.
Did you know?
While the physical Lamborghini Urus SE Master Chief 117 Edition stays parked in the real world, digital versions are heading to gaming platforms soon. Xbox announced that the SUV’s specialized liveries will deploy to every Forza Horizon 6 player on July 30.
Recent Video Game and Exotic Car Collaborations
This cross-promotional vehicle reveal marks the second major exotic automaker partnership within the gaming industry over a span of a month. According to industry reports, Aston Martin recently lent its design experience to Call of Duty for its own in-game machinery. Both collaborations bring fictional military aesthetics together with high-end luxury automotive engineering, despite neither concept vehicle being grounded in everyday reality.
Frequently Asked Questions
Can you drive the Master Chief Lamborghini in Halo?
No. Xbox is sending the custom SUV liveries to Forza Horizon 6 players on July 30, rather than integrating the vehicle into the Halo franchise.
How can fans win the 1:18 scale model?
Fans must follow Xbox on the social media platform X and post using the hashtag #MasterChief117Sweepstakes by September 13.
Is Lamborghini producing the full-size Urus SE Master Chief edition?
No, the automaker has no current plans to put the one-off special edition into production for retail buyers.
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