EK, 2 other PH companies win Asean tourism awards

by Rachel Morgan News Editor

Enchanted Kingdom (EK), the Philippines’ first and only world-class theme park, has been recognized among the top tourism companies in the Association of Southeast Asian Nations (Asean) region in 2026.

Filipino Companies Honored for Tourism Excellence

Now in its 30th year of operation, EK received the Best Asean New Tourism Attraction award for its flying theater, “Agila The EKsperience: Saribuhay.” The award was presented by the Asean Tourism Association (Aseanta) during the 35th Aseanta Excellence Awards held on January 27, 2026, at JPark Island Resorts and Waterpark in Mactan, Cebu.

Did You Know? EK was established as the first world-class theme park in the Philippines, marking a significant milestone in the country’s tourism industry.

EK Chairman and President Cesar Mario Mamon and COO Cynthia Mamon accepted the award on behalf of the park. The Aseanta Excellence Awards, held as part of the 45th Asean Tourism Forum (ATF), recognize “creativity, innovation, and dedication that drive the tourism industry forward” across Southeast Asia.

According to the COO, the recognition “fuels our commitment to continuously provide magical experiences like Agila The EKsperience: Saribuhay that also contributes toward our shared mission of sustainable tourism.” The attraction was relaunched last October as part of EK’s 30th-anniversary celebration and is intended to raise awareness about environmental conservation.

Expert Insight: Receiving an Asean-level award signifies not only the quality of the attraction itself, but also the potential for increased regional visibility and tourism revenue for the Philippines. This type of recognition can be a powerful tool for attracting international visitors.

In addition to Enchanted Kingdom, two other Filipino companies were honored: Shroff Travel, a Muntinlupa-based destination management agency, received the Best Asean Travel Article award, and SMX Convention Center was named the Best Asean Convention Centre.

More information about Enchanted Kingdom can be found at https://www.enchantedkingdom.ph, as well as on their social media accounts: @enchantedkingdom.ph (Facebook and TikTok) and @ek_philippines (Instagram).

Frequently Asked Questions

What is Agila The EKsperience: Saribuhay?

Agila The EKsperience: Saribuhay is a unique flying theater attraction at Enchanted Kingdom that contributed to the park receiving the Best Asean New Tourism Attraction award.

When were the Aseanta Excellence Awards held?

The 35th Aseanta Excellence Awards were held on January 27, 2026, at JPark Island Resorts and Waterpark in Mactan, Cebu.

Which other Filipino companies received Asean awards?

Shroff Travel and SMX Convention Center were also awarded, receiving the Best Asean Travel Article and Best Asean Convention Centre awards, respectively.

As Enchanted Kingdom continues to evolve, how might this award influence future developments and attract a wider range of visitors to the Philippines?

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