A new luxury paddle steamer, the Australian Star, is preparing to launch cruises along the Murray River, offering a unique tourism experience and a potential economic boost to the Echuca region. The vessel aims to capitalize on a growing desire for domestic travel and comfortable cruising experiences.
A Modern Take on a Historic Tradition
The Australian Star will accommodate 38 passengers in 19 cabins, each with an ensuite bathroom, air conditioning, and Wi-Fi. Passengers can choose from three-, four-, or seven-night cruises, with prices ranging from $890 to $1250 per night, per person – excluding beverages beyond dinner. The route will cover 80 kilometers of the Murray River between Echuca and Torrumbarry Weir, including stops at the historic Perricoota Station homestead, as well as guided tours to local wineries, breweries, and art installations.
The project is the culmination of a long-held passion for the region’s paddle steamer history, stemming back 47 years for Rohan Burgess, one of the vessel’s owners. His father, Paul, was involved in the restoration of the PS Pevensey, dating from 1910, and Rohan and his brother Craig volunteered on the project as children.
Responding to Changing Travel Trends
According to one industry observer, “People love cruising. A lot of people don’t want to do long-haul flights any more,” and are seeking comfortable travel options closer to home. The Australian Star aims to fill that niche, offering a luxury experience on a significant Australian waterway. The owners, who also operate the smaller Emmylou paddle steamer, recognized the need for a larger vessel to accommodate group bookings.
The Victorian Tourism Minister, Steve Dimopoulos, anticipates the Australian Star will “deliver an incredibly unique tourism experience” and drive economic growth for Echuca and the surrounding region. He noted that each passenger will contribute to local spending at shops, restaurants, and accommodations.
What’s Next?
With the Australian Star nearing completion, the owners are optimistic about its potential. If the vessel proves popular, it could lead to increased demand for similar luxury river cruises in Australia. It is also possible that other operators may follow suit, investing in upgrades to existing vessels or building new ones. A successful launch could also spur further development of tourism infrastructure along the Murray River, attracting more visitors and boosting the regional economy. However, the venture’s success will depend on attracting sufficient passenger numbers and maintaining a high level of service.
Frequently Asked Questions
What is the price range for a cruise on the Australian Star?
Cruise tickets cost between $890 and $1250 per night, per passenger, not including drinks outside of dinner.
How long are the cruises offered on the Australian Star?
The Australian Star will offer three-, four-, or seven-night cruises.
What is included in the cruise experience?
The cruise includes accommodation, meals, bus trips around Echuca historical sights, visits to Murray Gums Estate winery, the Great Aussie Beer Shed, silo art at Rochester, and lunch at the Colbinabbin pub. Barbecues on riverbanks are also offered.
What aspects of a river cruise appeal most to travelers?
