St James’ Park Tributes and Pre-Match Displays
During the warm-up, players from both sides wore shirts featuring “Keegan 7” on the back. A tribute video played on the big screen, followed by a massive display orchestrated by supporters’ group Wor Flags that covered every seat in the ground, including sections housing Liverpool supporters.
Visual Displays and Famous Quotes
The tribute featured “Keegan 7” spelled out in the Leazes End, a large tifo of “King Kev” in the East Stand, and a memorable quote from the transformational figure displayed in the Gallowgate End. “I want people to dream about their football club,” the banner read, according to BBC Sport. “They should. We should all be dreamers at heart. Some people are the opposite and say, ‘We can’t do that’. But when you ask them why, they can’t give a reason. Well, I say, ‘Why not?'”
Emotional Applause and Shared Chants
Players and supporters joined together in an emotional minute’s applause prior to the match. BBC Sport notes that chants of “one Kevin Keegan” rang out clearly from the stands as both sets of fans paid their respects to the legendary player and manager.
Frequently Asked Questions
Who attended the Kevin Keegan tribute at St James’ Park?
How did Liverpool and Newcastle fans participate in the memorial?
Supporters from both clubs participated in a minute’s applause, and Liverpool fans were included in the stadium-wide display organized by Wor Flags, as reported by BBC Sport.

What was featured on the Gallowgate End banner?
The Gallowgate End displayed a banner featuring one of Keegan’s most famous quotes about dreaming big regarding one’s football club, according to BBC Sport.
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