Meta has launched a new application called Pocket, which allows users to generate interactive games and apps through AI-driven text prompts. According to data from app intelligence provider Appfigures, the app debuted on the Apple App Store and Google Play on June 29, 2026. The platform, which features a scrollable feed of user-generated content, serves as a central hub for sharing these experiences, known as “gizmos.”
How does Meta’s Pocket app work?
Pocket utilizes generative AI to lower the barrier for software creation. Users input written prompts to build small, interactive experiences. The app’s functionality mirrors the platform Gizmo, which Meta acquired earlier this year. Screenshots from the Google Play Store indicate that Pocket retains a similar interface to the original Gizmo application, including the ability to build and share projects within a discovery feed.
Before its acquisition by Meta, the platform Gizmo garnered 635,000 lifetime installs across iOS and Android, maintaining a 98% positive sentiment among its user base, according to Appfigures.
Why is Meta expanding into AI-driven app creation?
Pocket represents a broader strategic shift at Meta to integrate AI-creation tools into the consumer experience. This move follows the company’s previous releases, such as the Meta AI app for image generation and the Vibes app for video creation. Furthermore, Meta has embedded similar AI-editing capabilities into its social platforms and its dedicated video-editing tool, Edits.
While Meta has not issued an official announcement regarding the launch, industry observers suggest the app is currently in an experimental phase. Alessandro Paluzzi, a reverse engineer who frequently tracks new software releases, first spotted the app’s presence on the Play Store, later sharing his findings on X. Reports from outlets including Business Insider and Investing.com have since corroborated the discovery.
What are the implications for the future of user-generated software?
The transition from Gizmo to Pocket highlights a trend toward “democratized coding,” where technical expertise is replaced by natural language processing. By housing these tools under the Meta ecosystem, the company is positioning its social network as a sandbox for micro-apps.
| Feature | Gizmo (Legacy) | Pocket (Meta) |
|---|---|---|
| Core Function | AI Prompt-to-Game | AI Prompt-to-Gizmo |
| Discovery | Included Feed | Included Feed |
If you are experimenting with AI-generated apps, focus on specific, descriptive prompts to improve the output quality of your “gizmos.”
Frequently Asked Questions
Is the Pocket app officially available?
Yes, according to Appfigures, Pocket was released on the App Store and Google Play on June 29, 2026. However, Meta has not yet provided an official statement regarding the app.
Can I play games made by other people in Pocket?
Yes. Pocket includes a scrollable discovery feed where users can view and interact with gizmos created by others.
Did Meta create Pocket from scratch?
No. Pocket is the result of Meta’s acquisition of the team behind the platform Gizmo, and it retains many of the original app’s features and design elements.
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