the floor will be between three and four and a half million dollars

Carlos Heller, deputy of the Everyone’s Front, gave details about the project to collect taxes in an extraordinary way. What will be the floor

Carlos Heller, deputy of the Front of All, He gave details about the project to collect taxes in an extraordinary way and pointed out that those who will pay will be “the great wealth” and not the “savers or the middle class”.

The objective of the parliamentary initiative is to add resources to strengthen the health system amid the crisis of the coronavirus pandemic in Argentina.

The legislator clarified that they do not yet have the basis on which to start collecting the tax but indicated that they work on “great patrimonies and wealth”.

“When we say big it means a segment of a small percentage of the population that will be reached by this tribute and which is also extraordinary“Heller reported on Miter radio about the project that he will be presenting towards the end of next week.

Despite not detailing the patrimonial amounts that will pay the tribute, Heller dismissed the possibility that savers and the middle classes could be reached by the tax. “Root scrap that is going to go over the middle class, small business, family savings. It is aimed at a segment at the top of the pyramid“said the Kirchner deputy.

“The idea of ​​taxing those who have more than 150,000 dollars, very far from that, was never part of our project, maybe 20 or 30 times that, but I say it by way of example, “said the deputy.

“No one will be less a millionaire after I make this contribution“argued the economist, the person in charge of writing the bill that will promote the block of the Front of All in the Chamber of Deputies.

Besides, the legislator desisted from advancing in a particular tax to those who laundered income during the administration of Mauricio Macri, resisted by the opposition, but clarified that those who entered this benefit must pay the tax for the amount they declared.

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To access the labor subsidy, it is accepted to share wealth data

Those who access the Emergency Assistance Program for Work and Production must renounce the tax secrecy on their assets

Those who access the Emergency Assistance Program for Work and Production (ATP) and its benefits they must renounce the tax secrecy on their assets.

Sebastián Domínguez, partner of SDC Asesores Tributarios, assured that “the AFIP forces to accept that the data be shared with the Ministry of Labor and with ANSES “.

Real estate, cars, accounts, investments and other assets“says the expert.


“The state of need for taxpayers to obtain extensions and benefits for the coronavirus makes them have to agree to give up tax secrecy “, Domínguez indicated.
“It would be important to explain the measures that these Organizations will take to safeguard the data”, warned the expert.

Economic information

The AFIP will request certain information from companies to be able to access the labor subsidy that will help pay wages and the significant reduction in employer contributions.

According to the information you could access iProfessional, the collection agency will request:

  • Sales detail from 03/12/2019 to 04/10/2019
  • Sales detail from 03/12/2020 to 04/10/2020

The information must be submitted between Monday, April 13 and Wednesday, April 15, according to the termination of CUIT, The sources consulted advanced.

Relief

Likewise, the national treasury extended for two months the payment of employer contributions that were due in April. The measure reaches 56% of Argentine companies, which employ more than 3.5 million workers.

The benefit is available to those firms included in the list of activities defined by the Head of Cabinet of Ministers within the framework of the Emergency Assistance Program for Work and Production (ATP).

The only requirement to access that must be met by those included in this list of activities will be that of having registered on the AFIP website. Companies will be able to enroll in the ATP through the web service enabled by the agency between April 9 and 15.

The postponement for two months of the payment of employer contributions to the Argentine Integrated Social Security System (SIPA) that expired in April will be automatically informed to companies once they have enrolled in the ATP.

Deferred payments must be made in June according to the schedule established by the body in General Resolution 4693 that will be published in the Official Gazette. The measure is complementary to the reduction or postponement of up to 95% of the payment of employer contributions to SIPA provided in the ATP.

ATP registration

Between April 9 and 15, both inclusive, companies will be able to access the web service enabled by the agency to enroll in the benefits and tools program created by the national government. The measures aim to cushion the economic impact of social, preventive and compulsory isolation.

The body headed by Mercedes Marcó del Pont ordered that employers must provide the economic information related to their activities that is requested of them. The data is necessary to access the different benefits contemplated in the ATP.

More time to file Form 931

Likewise, the AFIP decided to extend the term for filing the April affidavit corresponding to social security by three days (Form 931). Companies, both the beneficiaries of the postponement and those who do not have access to this mechanism, will thus have until April 16 to make their payments.

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Opportunities for traders in the corona crisis

Munich Long lines in the discounters, crowds in front of the drugstores – and yawning emptiness in all other shops in this country. The corona pandemic is a disaster for many retailers in this country. The trade association HDE is already raising the alarm that its consumption barometer has dropped to its lowest level since the start of the surveys in October 2016, the industry association announced shortly before Easter.

But that’s not all: the outlook is bleak. Even in the coming months, a significant decline in purchases can be expected, the crisis has reached consumers: “Many companies have closed or are stopping production, more and more employees are already on short-time work or will be in the coming weeks, the number of unemployed is increasing. “

However, there is no reason for traders to resign. There are opportunities to do business even in times of crisis. Here are seven approaches:

1. Daily contact with customers

The 150 branches are closed, but the bookstore chain Hugendubel does not want to lose contact with customers. And so the Munich-based family business sends emails with reading tips to its customers several times a week. Consumers can order the titles in the online shop. But that’s not all: The Munich company with its 1700 employees entertains the buyers: “We approached many authors to organize their readings live from Instagram from home,” says owner Nina Hugendubel. The readings are actually there to liven up the branches. Now they are used more to initiate business in the internet store.

“A newsletter is an enormously effective tool for establishing a personal relationship with customers and keeping them long-term,” says Christian Rechmann, managing director of the Munich agency For Sale. These days, newsletters could contain essential information for customers. For example, that DIY stores that individual federal states had to close to the public are still open to professionals. This would preserve at least part of the business.

2. Coupons for better times

For Martin Kerner from the outdoor store base camp, vouchers are a blessing. The Karlsruhe merchant asked his 24,000 regular customers online to support him in the crisis. Customers also do this with orders placed online and by buying vouchers. “Doesn’t save normal sales, but is more than a drop in the bucket,” says the boss of more than 40 employees.

Vouchers are now supposed to flush money into the till to get through the tough weeks of exit restrictions. Clever dealers would promise their customers a “small thank-you discount” in the shop with the vouchers, agency boss Rechmann recommends. “This allows customers to show solidarity with their favorite shops and also be happy that they shot a bargain right away.”

Hugendubel also offers vouchers for Easter that can be sent to loved ones by email. And if you still needed a game for the holidays: In the week before Good Friday there was the starter pack of the modern Gravitrax marble run from Ravensburger with a 40 percent discount.

In addition to the dealers, the restaurateurs are also hard hit. There is also a solution for them: The “Paynoweatlater” initiative enables vouchers for restaurants, bars and cafés to be purchased online all over the country.

3. Local initiatives

In many cities, retailers have come together to still sell their goods. Kauflokal.com, for example, emerged from a Munich initiative by city center retailers who wanted to give local manufacturers a shop window. The association is now trying to act as an Internet portal to draw customers ‘attention to retailers’ online shops.

“Einzelheld” is similar, an initiative by two software companies from Stuttgart who want to offer regional retailers a platform on the net to offer their goods outside of their business. There are also delivery services in numerous other cities organized by local authorities or groups of dealers.

4. Virtual advice

Check it out, try it on, pack it up: that’s normally how it works in the Schöffel Lowa stores. The two Bavarian outdoor brands have invested in joint stores across the country in order to get closer to customers. Of course, that doesn’t work at the moment. That is why consumers are now being advised by telephone. If you order, the nearest shop will send you the new hiking boots or rain jacket. And not only that: from a purchase of 100 euros, there is a 15 euro discount.
Accessible via all channels, but not face to face: that is Tobias Schonebeck’s motto. The boss of the traditional Schäffer department store in Osnabrück is there for customers by phone, has his people answer e-mails and of course accepts orders in the web shop.

With outstanding success: In the days before Easter, sales had almost reached the normal level. That is certainly also due to the fact that Schonebeck delivers the goods in the region every day. Other retailers also offer online chats with consumers, giving them a feeling of being close to the people.

5. Awaken longing

No travel, no trips, no change: people in Europe have to stay at home. Many retailers and manufacturers have therefore started to arouse people’s longing for their products with beautiful pictures – or with useful tips. This can be done via Instagram, where products can also be sold directly. Or about films on the Internet.

Alpine brand Salewa, for example, is showing a streak of two-time bouldering world champion Anna Stöhr on YouTube from next week. Like Salewa, the Bavarian Bergzeit outdoor shop is part of the South Tyrolean family company Oberalp. Bergzeit explains online how climbers can train at home and offers yoga exercises for mountain athletes.

“Service providers in particular, but not just such providers, can often also help customers digitally with their offers,” says agency boss Rechmann. “Be it the online yoga class, digital learning or an original recipe for cooking and cooking. They share their knowledge and stay in touch with customers. “

6. Sell online – even without your own internet shop

If you still have to do without your own internet store, you will hardly be able to build it during the crisis. But there are alternatives for traders. The start-up Sportmarken24, for example, enables stationary sports retailers to offer their goods on the large internet marketplaces. The small company collects a fee for this, but saves the merchants from investing in their own online shop.

The online marketplace Ebay offers special advice for stationary retailers these days, waives sales commissions in the next few weeks and wants to enable merchants to enter the Internet business. The Internet fashion retailer Zalando also tries to attract shopkeepers to their own platform. “Connected Retail” is the name of the program that is intended to make it as easy as possible for merchants to use Zalando as a digital store.

Special conditions apply until the end of May: “We completely waive our commission and pay the sales to partners on a weekly basis,” says Zalando manager Carsten Keller. Shops could easily connect their inventory. Zalando takes care of the online content, payment processing, customer care and supports the partners with a personal contact.

Some brands have closely integrated their retailers into online sales. For example, consumers can shop directly from the bike bag manufacturer Ortlieb in their web shop. The Franconian producer strikes a local dealer. It is the same with the fashion retailer Funky Staff: “All end-user orders always go directly to our retailers,” says CEO Uwe Bernecker.

7. Smart advertising

In times of crisis, many companies stop advertising to save. If you advertise smartly, you can stand out. An example of this is Schöffel. The sports brand has quickly converted its advertising slogan “I’m out” into “I stay in”.

Or the Intersport dealer association, which uses “Buy Online = Buy Local” to reach consumers on social media and thus establish a relationship with local shop owners. This could pay off, says advertising expert Rechmann: “Advertising that deals with the current Corona topic is even perceived extremely positively.”

More: How sports brands try to save their dealers.

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How brands can emerge stronger from the corona crisis

Dusseldorf Winners are made in crises. For the corporate consultant Jesko Perrey, the corona crisis is therefore not just a threat to the brand world. The senior partner of the McKinsey management consultancy is convinced that employees and customers will not forget what companies are doing well in the current crisis situation.

Together with the Hamburg advertising agency Jung von Matt, McKinsey presented a study on the future development of the brands on Wednesday. “Post-pandemic consumption – food for thought and phenomena for brands in a post-crisis world” is primarily intended to give advertising companies an orientation for the time after the acute crisis has been overcome.

For McKinsey manager Perrey, many companies are still too much in crisis mode. He advises that the post-corona crisis be dealt with more intensely. “Then companies have a much greater chance of emerging as winners.”

Because one thing is clear for the consultants: the world after the crisis will be different. Consumer behavior will change sustainably. The study authors believe that the brands should react today.

One of the biggest changes is the customer himself, the new “Consumer 4.0”, as Jung-von-Matt boss Peter Figge calls him. “In one fell swoop, Germany became mobile ready,” says the agency manager. Video conferencing via zoom, ordering groceries online, shared virtual Netflix– Look – the fear of digital services has dropped rapidly in times of social distancing. Figge believes that this is a great opportunity for many brands.

But the consumer will not only be fitter digitally in the future than before the crisis. According to the study, it also places greater demands on corporate transparency measures. The consultants justify this with the “new desire to validate and verify facts” of the people.

“Consumers are becoming much more critical,” says Christoph Korittke, partner of the Jung von Matt agency. In future, this means that customers want to know more about supply chains. This can have an impact on the company’s product portfolio.

Mercedes and Starbucks responded exemplary

The consumer buying process has also been greatly shortened. By closing most stores and shutting down many advertising measures, the contact points between companies and customers have been significantly reduced. Digital assistants, delivery services or subscription models are currently booming, it is said. This is a new reality that will probably “cannot be turned back completely after the crisis,” say the consultants.

All manufacturers would have to be prepared for “new realities”. “The crisis can help remove internal resistance that normally accompanies and inhibits transformation,” says Perrey. He cites the digitization of the business model as an example.

The question of the identity of a brand is now more important than ever. “Do I fit into this world as a brand? What is the purpose, the raison d’être of the brand? ”Perrey believes it is time to answer these questions.

The McKinsey manager gives several examples of companies that are communicatively smart about the crisis. With the #StayAtHome campaign, the automaker Mercedes has garnered a lot of sympathy from people. The coffee chain too Starbucks have positioned themselves well with free coffee for health workers in the “Doing Good” area.

Production of mouthguard masks at Trigema

The family company is currently sewing makeshift mouth and nose masks instead of sports and leisure clothing.


(Photo: dpa)

There are already a number of such helper brands. At the beginning of April, the media agency Mindshare conducted a survey of just under 1,000 people to find out which brands are doing this best in Germany. After that, the textile manufacturer Trigema made the greatest contribution in the perception of the respondents. The family company is currently sewing makeshift mouth and nose masks instead of sports and leisure clothing. Trigema produces around 125,000 such masks every week.

In second place was the grocer Edeka, who had already switched his communication to the new crisis issue in mid-March. On the website, the company assured that the empty shelves in the stores would be replenished daily and that there would be no bottleneck. The company wanted to counterbalance the fearful stock purchases by the Germans.

But also the discounter Aldi, the disinfection brand Sagrotan and the DaxCorporation Bosch, who recently announced that it would offer a Corona rapid test, are among the brands that, according to the Mindshare study, were able to distinguish themselves in the corona crisis.

“The corona pandemic has turned people’s lives upside down. Companies now have the opportunity to provide brand-specific answers to changing desires and expectations, ”says Katja Brandt, responsible for the German-speaking region at Mindshare.

More: Advertising industry writes brand letter to the Chancellor

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“People who matter in the office” # 13: The introvert!

LE BUREAULOGUE – Every Friday, Le Figaro invites you to meet a “cliché” character around us who poisons or brightens the corporate world.

The introvert is discreet, dreamy, and efficient. In the office, he does not boast, or little.
The introvert is discreet, dreamy, and efficient. In the office, he does not boast, or little. Aymeline Chemin

Some assets are strollers of corridors, lovers of the coffee machine and lunches between colleagues. We all have colleagues who have an exacerbated sociability, who push them to go and venture into floors and open-spaces that are not theirs, just for fun and curiosity … For others, however, it is the opposite extreme. The more savage office introverts aren’t used to walking the halls and taking up work space for a bistro. They spend most of their time discreetly busy at their desks. They speak little, and prefer to work in silence, the helmet screwed on the ears. The introvert is a discreet, dreamy, and … efficient specimen. He does not boast.

In a TED conference entitled “The power of introverts“American speaker Susan Cain explains how introverts and extroverts react differently to a given situation: a situation that overexcites the nervous system of an introvert can make them feel overwhelmed and exhausted, rather than stimulated and involved. “Introversion further defines how you react to stimuli, including social stimuli, she explains. Extroverts are really looking for them, while introverts are perfectly alert and to the best of their ability in a calmer environment. ” If you want to know what an introvert looks like in a noisy open-space, imagine a pressure cooker whistling loudly!

Obviously, the introvert is also not keen on extra-professional activities with his colleagues. If you can get him to come to an afterwork or a company pot; write it down on your calendar. He will write it down on his own. This will not happen very often. Constantly reachable on his laptop or smartphone, this is not why the introvert will multiply the calls, FaceTime, and other virtual aperitifs on HouseParty or WhatsApp which flourish in this period of confinement. Virtually or in reality, the introvert prefers loneliness.

For the sake of this column, do not hesitate to share your own experience of important people by writing to qperinel@lefigaro.fr.

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Who is this girl who gave the name to a brand?

Defining how to call a brand is not an easy task. However, 120 years ago, someone looked around and found the easiest way to do it.

For marketing and communication experts, the Name of a brand and its logo will be the beginning of much of the success. And choosing it is not an easy task.

However, more than a century ago, when competition in all sectors was less, entrepreneurs did not take as long to make this decision, and resorted to more “home” ways to patent their business.

Beyond that, in this unnoticed case count, there are always successful and memorable bets, and here it appears Mercedes Benz, one of the most recognized automakers worldwide, in the premium segment, which celebrates 120 years of its name

The decision of this German automaker was a historical fact and still is. It is the only one in the sector with a feminine name, having originally been only “Mercedes”, to which Benz added over time. And this is their story.

Mercedes Benz, the origins

The story began 120 years ago when the Name of a girl just 11 years He became a legend for the auto industry.

On April 2, 1900, Daimler-Motoren-Gesellschaft decided to call the world’s first high-end car brand Mercedes, in honor of the daughter of the Austrian businessman Emil Jellinek.

Jellinek traded in Daimler vehicles and enrolled them in auto racing. The first car to be created under the brand new name was the Mercedes 35 PS, which caused a sensation during a race held in Nice in 1901. The admiration for this vehicle not only came from its advanced technology, which allowed it to win several competitions with great advantage, but also for its extraordinarily elegant design.

The Mercedes 35 PS has since become an example to follow. At that time, during his presentation, the experts already affirmed: “We have entered the Mercedes era”.

It is from that moment that the cursive letters of “Mercedes“They decorated the radiators of Daimler’s passenger cars. The name was registered as a trademark on June 23, 1902.

Then the brand name was changed to Mercedes Benz after the merger of the Daimler and Benz companies in 1926. Like no other car company, Mercedes-Benz knows how to combine elegance, quality and the latest technology. The secret to the success of today’s Mercedes-Benz design is also the combination of intelligence and emotion.

Gorden Wagener, Design Director of the Daimler Group, explains: “With our design we combine the staging of technology and emotions creating an aspirational experience, as is the case today for example with the new compact GLA or the innovative EQC, the first Mercedes electric -Benz. “

Mercedes-Benz is the only automaker that bears a female name on its imprint. After 120 years of success and trajectory, it is evident that women have always played a very influential role in the history of one of the most important automakers in the world. Women like Mercedes Jellinek or Bertha Benz (the first person to drive a long distance in a car) have marked a milestone in Mercedes-Benz since its inception.

Today Mercedes-Benz is recognized as one of the most valuable brands in the world by world rankings. It is distinguished by its leadership in providing mobility solutions, it is at the forefront of innovation and new technologies, now focused on the electrification of vehicles. This is the continuation of an uninterrupted success story, which started 134 years ago when Mercedes-Benz created the car.

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a trick lets you know if they have already read your message

The technique is simple and does not require installing any special program, although in order to use it, respect for the final decision of the recipient must prevail.

Do you want to know if your contacts in WhatsApp did they read your messages? The task becomes difficult when they have disabled the option to see the blue symbols (“popcorn”, according to some users).

There is a trick that allows you to see if they read the messages, although to use it, a basic attitude is recommended: respect for the receiver’s decision. If the person read the message but decides not to respond, the trick will only partially alleviate your anxiety.

If you use WhatsApp in Android (The following screenshots were taken on a computer with that operating system) You must enter the conversation you want to know if they have already read your messages or not.

You must select your message until it turns blue and there options will appear in the three points at the top of the application. Selecting the circle with an “i” inside it and selecting that option will show you if the message in question has already been read or not.

In iOS, Apple’s mobile operating system, you must select the message you want information about until a drop-down menu appears. In that menu you must select the “More” option at the end. Once inside, the “Info” option will appear and there you will be shown the information on whether the message was read or not.

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The monotributistas subsidy will have more payment options

Alejandro Vanoli, requested that citizens “try to use electronic means, to find out about the payment schedule”

The head of the National Social Security Administration (ANSES), Alejandro Vanoli, requested that citizens “Try to use the electronic means, everyone who can, to find out about the payment schedule.”

The Emergency Family Income (IFE) “will have different collection alternatives for those without a bank CBU“, they explained from ANSES, and will be paid with a schedule like the rest of the benefits.

Friday was the turn to collect from those holders of the DNI (National Identity Document) ending in 0, 1, 2 and 3 who already receive the Universal Allowance for Child (AUH) and Pregnancy and meet the income requirements Emergency Family. They could collect the benefit by ATM or bank branch.

But the system was overwhelmed. The ranks of disability pension beneficiaries, the AUH, and retirees and pensioners spanned several blocks at numerous banks in the country.

IFE payment

ANSES communicates that applicants for the Emergency Family Income (IFE) You will be able to know, from 00:00 on Monday, April 6, if you meet the requirements to be able to access this extraordinary benefit of 10,000 pesos that will be charged in the course of this month.

Those who have met the required requirements They will be able to continue with the process, following the steps that ANSES will communicate to them in due course.

IFE applicants must enter to consult their situation on the ANSES website in accordance with the following schedule:

– DNI ending in 0 and 1: Monday, April 6

– DNI ended in 2 and 3: Tuesday, April 7

– DNI ended in 4 and 5: Wednesday April 8

– DNI ended on 6 and 7: Thursday, April 9

– DNI ended in 8 and 9: Friday, April 10

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Big data against corona: lots of data, little use

Grocery shopping in New York

Data collected for other purposes is of little use in emergency situations.


(Photo: Reuters)

Dusseldorf Isn’t that more specific, Google? For weeks now, people around the world have been wondering whether the tech company could help fight the corona pandemic, for example by predicting how the virus will spread or by finding people who have been in contact with infected people. Many are currently willing to disclose personal information. The US government has sought to talk to Google.

The group has now responded and submitted reports for 131 countries. They show where people are more or less in the crisis. According to Google, crisis managers should be able to better decide how to care for the population and reduce the risk of infection. Above all, the reports show that Google knows a lot more than it can or does not want to reveal. This once again questions the usefulness of big data, the amount of data that has been accumulated for a long time.

The approach in itself is good. Google knows if and where there will still be crowds despite the contact restrictions. It constantly collects this data to enable advertisers to target marketing and sell ad spaces. However, what makes the evaluation of the data legally problematic: Google merged them at the state and federal levels before presenting them as Corona help.

Authorities and logisticians now want to know: Where would supermarkets have to be relieved by mobile sellers? Where are additional tram cars needed so that people can keep their distance? But Google points to data protection. More detailed evaluations could not currently be shared because it would be necessary to prevent individual conclusions.

It is difficult to say whether it is really impossible to make the data usable in the short time or whether it is just about marketing. Vulnerabilities have repeatedly led to criticism of the company. Either way, you can learn a lot from it.

Firstly, that data collected for other purposes is of little use in emergency situations. They have to be prepared extensively. Whether and how this happens depends more on the interests of the data collectors than on those of the data subjects.

On the other hand, aggregated, anonymized data could actually help. For example, if they are used to combat crises and if the population actively helps and temporarily and temporarily approves the processing of their data. A good example is the Corona warning app, with which 130 European scientists want to notify the contact persons of infected people. But no one needs big data.

More: So the behavior of the Germans has changed through Corona

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provisional peace but the government seeks control

Private medicine made its lobbying power feel. But the tensions did not disappear, in a scenario that reveals the shortcomings of the system

In just one week, the Government carried out two strong clashes with the business community. The first encounter was with the Techint group over the dismissals made in view of the extension of the quarantine. And the last one exploded for these hours with the failed attempt by the authorities to control the resources of the private health system against the imminent start of the peak of coronavirus infections.

Although the reasons are different in each case, the two conflicts brought to light a common problem: the anger of businessmen for managing the health crisis, a dispute that reveals tensions around the role of the State and the direction of economic policy.

In the case of health, what triggered the last fight were the signs of chaos detected in the purchase of supplies and the lack of resources. Faced with this worrying situation, the area minister, Ginés González García, announced on Wednesday in a videoconference with deputies a draft decree to declare health in the public interest and have broad powers to intervene in the sector.

The objective was to centralize beds, respirators and all kinds of benefits, following the example of countries that are taken as a reference, especially Ireland –who made private resources available to the state-, Spain and France. But the strong reaction of private health entrepreneurs and the apparent fissures within the government would have pushed back the minister.

Thus, what seemed to direct the system towards a model of greater state control over the private ones, finally took the form of a coordination table, whose first meeting will be next Saturday. González García confirmed this Thursday at the meeting he held with the representatives of the Union of Argentine Entities (UAS), headed by Claudio Belocopitt.

“The minister has told us that the appropriation of private establishments or the distribution of patients was never under study. The official reaffirmed that he only wants the Ministry to exercise the power of stewardship to coordinate -by jurisdiction- the available resources,” he said. Gabriel Barbagallo, Secretary of the UAS.

The new scheme aims to centralize information and the organization of resources through daily monitoring at a table in which employers will now participate. A change from the mechanism adopted so far under the health emergency, which involved the concentration of decisions in a committee of experts and the creation of an Emergency Operating Committee together with the City and the province of Buenos Aires. This is where the greatest focus of contagion is expected.

“The table is beginning to be structured to transfer resources from the private sector to critical beds and ambulances and it will be analyzed in each district,” he explained to this newspaper. José Sánchez, head of the Federation of Medical Emergencies.

Rebellious gestures in the private sector

The unknown is whether the provisional commitment will be enough to form a unified command, as the Minister of Health intended, and dispel the inevitable tensions with the private sector. During these hours, one of the sensitive points is the available number of beds. Ginés assures that today the system has 8,000 intensive therapy with instrumentation, 3,500 in the public sector and 4,500 in the private. His idea is to add another 2,000 and reach a total of 10,000.

A few weeks ago, the portfolio asked for data on availability from private clinics and sanitariums, but the employers replied that they had 80% of the beds occupied and that they needed a change in the protocols to be able to free them.

The request headed by Belocopitt pointed to the provisions of the Ministry of Health. In line with the WHO, the health authority recommends that all suspected patients undergo isolation in hospital centers. “This implies hospitalization, until laboratory results confirm or rule out the diagnosis. In confirmed cases, isolation will be maintained until the patient is asymptomatic,” says the government website.

Private parties, on the other hand, insist that they be authorized to refer suspects out of the hospital system and to grant critical beds to critically ill patients. The pressure took effect in the city, where the head of government Horacio Rodríguez Larreta approved a custom protocol a week ago.

Those signs of rebellion led Gines’ team to embark on the DNU on Tuesday. “All beds in the private sector are going to enter a single pool regulated by the national system and by delegation in the provincial systems, and the epidemic is going to be available, according to the health authority,” said the vice minister of Health on Tuesday, Arnaldo Medina, in a face-to-face meeting with the health unions.

The official had already anticipated them in two previous meetings, but this time he assured them that the decree was in the Legal and Technical secretariat, in charge of Vilma Ibarra. A version that was denied yesterday in that area and close to the Presidency. “There is nothing here,” they said.

Ginés ran into other difficulties along the way. The specialists in his portfolio acknowledge that they face a “global drama” due to the lack of supplies. “We have two red lights: the respirators and personal protective equipment, “they admit. For example, Alberto Fernández has not yet received a response from his Chinese counterpart to the request for a donation of 1,500 respirators.

And locally, the largest manufacturer can produce just 90 a week and already had 3,700 orders from private and overseas. For this reason, the minister decided to concentrate the purchase in the national state, which paralyzed the deliveries they were waiting for in private clinics and sanitariums. The idea now is for 250 to be produced per week, a volume that would remain low.

It is also not easy to get personal protective equipment. In recent days, the Government tendered 54 million camisoles, together with 30,000 swabs and 2.2 million disposable gloves.

The results were dire: on the first batch they avoided giving figures and have already asked the Ministry of Production to take action on the matter so that the textile industry starts manufacturing them.

In the other two items, meanwhile, 5,000 and 600,000 units were obtained in each case, 16% and 27% of what was necessary. Swabs are key to carrying out virus detection tests and gloves are in high demand. To get an idea, a patient uses 50 per day, so the purchase made would be enough to cover just one day of care of the 1,250 cases of coronavirus registered this Thursday.

“The pulse of the State and the market”

All this scenario of restrictions aggravated the tensions with the private sector and led to a tightening of the Ministry of Health, in the face of the perception of a hoarding of purchases by prepaid medicine companies and the resistance to having beds for patients in the sector. public, a possibility that generates rejection among employers for fear of generating a conflict with their own affiliates.

“Some private prepaid companies bought respirators, gel alcohol, essential resources at the request of their members, and the Government resolved to centralize it from the State so that everything is available, regulate it and not leave it to market freedom, and began to discuss how far That control was going, such as beds, “said sources in the sector.

The pulls actually started before quarantine. Back then, the sector had submitted an arsenal of demands to the Ministry of Labor that included the exemption of taxes, the reduction of employer charges, and a zero tariff on imports of capital goods, along with the creation of a “special employment contract”. “for medical personnel.

The Executive granted the majority of the claims: eliminated for three months the employer burdens of the sector, reduced Gross Income for sanatoriums and hospitals, reduced the Check Tax (on credits and debits) from 1.4 to 0.8% and eliminated in the last hours the import duties to the purchase of material, machinery and medical supplies. “We have accomplished many things,” they acknowledged yesterday at the UAS.

The reverse gear in the centralization of the system, meanwhile, was read as a defeat among the health unions. “It is very clear that there was a phenomenal pressure from the powerful health entrepreneurs to avoid management from the State and ended up in coordination and incorporation of the sector to the discussion table without advancing in a concrete way in the availability,” he told this medium Fernando Corsiglia, from Cicop.

Other organizations came out to support the Ministry of Health. “We do not seek to obtain any economic revenue, as we see happening with certain private medicine entrepreneurs, who in the midst of the crisis are reluctant to earn a little less,” said the Association of Doctors of Private Activity.

Alberto Fernández He was in charge of highlighting the contrast during a meeting in which he showed himself this Thursday together with his health minister and businessmen participating in the construction of 12 modular hospitals in the suburbs and the rest of the country. “I appreciate the generosity and solidarity of the entrepreneurs who are committed to society and their workers in this difficult context,” said the President.

The photo served to support Ginés after strong questions he received from the private sector. Within the government, likewise, there was an optimistic reading of the situation. Far from having been a “mistake” by Ginés, some believe that it was a threat to bring the private sector closer. “They asked them to ‘put your batteries on,’ collaborate, and if you screw up I will put your DNU in,” they risked.

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