Pizza Hut Malaysia Partners with Bichi Mao to Promote Mindful Social Media Use

Pizza Hut Malaysia has launched a nationwide campaign titled “Feed Good Times, Not The Feed,” partnering with the popular local comic character Bichi Mao to address digital fatigue among Gen Z and millennial consumers. The initiative encourages customers to prioritize real-world social interactions over screen time during meals, utilizing limited-edition packaging, collectible merchandise, and in-store … Read more