Gaute Ormåsen on World Cup Song: Morality vs. Immorality
Norwegian artist Gaute Ormåsen is leveraging his personal history with a 2005 drunk driving conviction to anchor a new, high-profile road safety campaign tied to the FIFA World Cup. By releasing the track “Til fløyta går,” Ormåsen and sponsor Kia are attempting to merge stadium-style party music with a sober reminder to avoid driving under … Read more