Google is set to increase the starting price of its upcoming Pixel Watch 5 series by approximately $50, bringing the entry-level model to $399. According to reports from Dealabs, the lineup will feature two sizes and four distinct variants, with a retail release expected on August 20 following an official August 12 launch event.
Why is the Pixel Watch 5 price increasing?
The reported price hike represents a roughly 15% increase year-over-year. While the Pixel Watch 4 launched at $349, the new baseline of $399 aligns the device with the pricing structure of the Apple Watch Series 11.

How does the Pixel Watch 5 pricing compare by model?
The new pricing strategy applies across the entire range, affecting both the 41mm and 45mm versions, as well as Bluetooth and LTE configurations. The following table outlines the expected pricing based on data provided by Dealabs:
| Model | Bluetooth/Wi-Fi | LTE |
|---|---|---|
| Pixel Watch 5 (41mm) | $399 / €419 / £369 | $499 / €519 / £469 |
| Pixel Watch 5 (45mm) | $429 / €449 / £399 | $529 / €549 / £499 |
What are the design and color changes?
While the internal hardware sees updates, the aesthetic options are being streamlined. According to Dealabs and Nieuwe Mobiel, the Pixel Watch 5 will be available in four colors: Natural Silver (polished), Dark Anthracite (matte), Warm Gold (polished), and Pyrite (matte). The Pyrite finish is expected to offer a tan or matte gold appearance. Although this represents a reduction in the total number of colorways compared to the Pixel Watch 4, the decision to offer the signature colors across both 41mm and 45mm sizes aims to provide more consistency for buyers regardless of their preferred watch size.
Frequently Asked Questions
When will the Pixel Watch 5 be available?
Google has confirmed an August 12 launch event, with reports indicating a retail release date of August 20.
Is this the first time Google has raised prices for the Pixel Watch?
Yes. This marks the first series-wide price increase ever for the Pixel Watch lineup, which previously maintained a $349 starting price.
What are the main differences between the 41mm and 45mm models?
Beyond the physical size of the watch face, the primary difference is the price, with the 45mm versions costing $30 more than their 41mm counterparts across all connectivity tiers.
Are you planning to upgrade to the new Pixel Watch 5, or does the price increase change your mind? Share your thoughts in the comments below or join our community discussions to stay updated on the latest Google hardware news.
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