Almarai Hits 15M+ Reach with Immersive Snap Map AR Experiences
The Future of Hyper-Local Marketing: How AR and Map-Based Discovery Are Changing Consumer Behavior The boundary between our physical surroundings and digital spaces is rapidly dissolving. As evidenced by the recent “Harat ALYOUM” campaign—a collaboration between Almarai, Snap Inc., and Starcom KSA—brands are moving beyond traditional advertising to create “phygital” experiences that live exactly where … Read more