A Night on Eric Adams’ Lawn at the Made in NY Awards

by Chief Editor

Photo: Michael Loccisano/Getty Images

Gracie Mansion itself was ironically off-limits at the Made in New York Awards. Though the event was advertised as taking place at the mayor’s home in New York City, the awards show was firmly on the garden of the premises. “I thought we’d get to go inside,” said an older woman in an oversize fashion-ish blazer standing in front of me, craning her head around the corner of the patio.

The Made in NY Awards date back to 2006 — Noah Baumbach and Jennifer Jason Leigh were among its first winners, which is notable because, uh, have you seen Marriage Story? — and honor artists who work in the arts and do that work in the city of New York. Though this was the award’s 20th year, this was the first actual awards show in a decade. The Mayor’s Office of Media and Entertainment (or MOME, as they call it) gathered together like-minded New York creatives — in production, design, and budgeting — and a handful of city employees on the lawn of Gracie Mansion to drink cocktails and eat canapés. But, mostly, drink cocktails.

What became apparent as I did multiple laps around the outdoor space, not personally knowing anyone else in attendance, was that most people there did not seem to know each other. Everyone I spoke to in the film-and-television industry kept wondering aloud where all the film-and-television people were, and the city employees, similarly, could not find any recognizable co-workers. “I feel like I’m not even seeing celebrities,” one person complained, though Roy Wood Jr. was standing mere feet away. The attendee list felt altogether random: None of the honorees had significant entourages with them, nor did they mingle about the party prior to the ceremony itself.

The honorees that night were Michelle Buteau, Tracy Morgan, Darren Aronofsky, and Thomas J. O’Donnell, but the real point of fascination for those in attendance was Mayor Eric Adams. “Do you think he’ll actually be here?” I heard multiple people ask. “It’d be crazy to see him outside of a tweet,” said a woman in television production. Despite the mayor’s waning popularity in the city, everyone agreed that this administration had been good for production in the city, shouting out And Just Like That … and Materialists as recent examples of genuine “made in New York” productions.

Aronofsky was the only person of the hour absent, in part because he went through this rigamarole already, having been given his award during a 25th anniversary screening of Requiem for a Dream at the Tribeca Film Festival. The ceremony was introduced by Pat Swinney Kaufman, the commissioner of MOME. Though small in stature, she was big in energy, hyping up a confused crowd for the main event after about 90 minutes of awkward mingling. Adams came out and gave his usual plug for the city: It’s the best, greatest, most special place in the world. People did not seem especially enthusiastic in clapping for him, but the crowd was willing to give it up for New York City. He was also keen to mention that he’s the only mayor in the world (seems dubious, but let’s go with it) who has walkout music.

After his introduction, Adams remained onstage. He lingered a few feet from the honorees, smiling and laughing and occasionally texting as they spoke. With the mayor hovering off to the side, Buteau talked about how the city made her the comedian she is today and was quick to acknowledge Adams after each punch line in her speech, whether or not the joke was on him (though many were). Even as she stared at him following a jab about rising rent prices, Adams seemed to be loving it: He had made himself the center of attention. When Buteau posed with Adams and Kaufman for photos after her speech, she shouted, “They look like my parents!”

Morgan went even lighter than Buteau — cracking jokes about New York being “the city where King Kong died,” before noting his now-infamous upchuck incident at the Knicks, adding, “They stopped the game for a half an hour because of me — King Kong ain’t got shit on that.” He shouted out Brooklyn and Bed-Stuy and all his New York–set shows: SNL, 30 Rock, The Real O.G., not to mention the two he has in production right now. O’Donnell, the president of the Teamsters Union, made one joke — that he didn’t think he’d have to follow two comedians — but otherwise played it straight, emphasizing the importance of American crews and production. “But a quintessential American industry now exports tens of thousands of jobs abroad. We give millions of dollars to big oil, but we don’t give any to keep this American industry here,” he said, echoing a similar sentiment to the country’s special ambassadors’ interest in incentivizing Stateside production. Where the federal government failed crews, however, O’Donnell was proud to say that the film industry has its greatest champion in Governor Kathy Hochul. As the crowd applauded, Adams — still standing two feet off to the side — checked his phone.

The Future of “Made in New York”: Trends and Predictions for the Entertainment Industry

The “Made in New York” Awards spotlight the vibrant entertainment scene within the city’s limits. But what’s next? As a seasoned industry observer, I’ve got my finger on the pulse of what’s evolving. Let’s dive into the key trends shaping the future of New York’s creative landscape.

1. Streaming Wars and Local Production

The streaming giants are battling for dominance, and New York is a prime location for content creation. Expect to see more original series and films set and shot in the city. This isn’t just about the aesthetic; it’s about strategic positioning. New York’s diverse locations, talented workforce, and financial incentives make it irresistible.

Did you know? New York State offers significant tax credits for film and television productions, attracting major players.

2. The Rise of Independent Voices and Niche Content

While big studios still call the shots, independent filmmakers and niche content creators are gaining ground. New York’s independent scene, exemplified by projects like those celebrated at the “Made in NY” awards, fosters creativity. This includes a growing emphasis on diverse storytelling and representation, reflecting the city’s rich cultural tapestry.

Pro tip: Explore resources from the Mayor’s Office of Media and Entertainment (MOME) for funding and support.

3. Technological Innovations and the Future of Filmmaking

Technology is transforming production. Virtual production, augmented reality, and advanced post-production techniques are becoming commonplace. New York’s studios are investing in these technologies, and local talent is adapting quickly. Think of it as the city evolving from a backdrop to a futuristic hub of creative innovation.

4. The Metaverse and Immersive Experiences

The metaverse is no longer a distant concept. Immersive experiences and virtual events are on the rise. New York creatives are at the forefront, developing interactive storytelling formats and virtual film sets. This will lead to the fusion of physical and digital worlds.

Example: Imagine interactive walking tours that blend historical locations with augmented reality.

5. Sustainability and Eco-Conscious Production

The entertainment industry is increasingly embracing sustainability. Producers are looking for eco-friendly practices like using recycled materials, minimizing waste, and reducing carbon footprints. New York, with its environmental initiatives, will play a key role in these “green” production efforts.

6. Hybrid Models: Blurring the Lines

Hybrid models are emerging where traditional theatrical releases are combined with streaming or virtual experiences. This approach lets creators get a broader audience. New York will play a leading role in this change with its diverse entertainment options.

7. Local Talent Development

The entertainment industry will see continued investment in local talent, from actors and writers to production crews. New York has a unique, vibrant ecosystem for fostering new talent and expanding opportunities for diverse voices. There’s more focus on providing training programs, apprenticeships, and mentorships to ensure a steady stream of skilled workers.

FAQ: Your Burning Questions Answered

Q: Will New York remain a top filming destination?

A: Yes, the city’s infrastructure, tax credits, and diverse talent pool guarantee its continued appeal.

Q: How can I get involved in the “Made in New York” scene?

A: Network, connect with local organizations, and explore MOME’s resources for emerging creatives.

Q: Is sustainability the future of filmmaking?

A: Absolutely. Eco-conscious practices are rapidly becoming essential for studios and productions.

Q: What about the impact of AI?

A: Artificial intelligence will automate tasks and enhance creativity and content creation, with New York’s creatives adapting and innovating.

Q: What are some of the key locations in New York City that attract production?

A: Iconic landmarks, diverse neighborhoods, and historic sites offer a rich tapestry for filmmakers. Brooklyn’s industrial spaces, Central Park, and the city’s unique skyline will remain favorites.

These are just some of the exciting developments unfolding in the world of “Made in New York.” The future is bright, and New York’s creative community is ready to lead the way. The future of the entertainment industry depends on the ability to create new production hubs in addition to the traditional ones.

What do you think of the future trends? Share your thoughts in the comments below!

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