TikTok Turns Japanese Milk Bread into UK’s Latest Food Craze
Japanese milk bread and viral milk buns are surging in popularity across UK supermarkets and bakeries, driven by social media trends and endorsement from high-end restaurant chefs, according to industry data and culinary experts. Searches for Japanese milk buns on Waitrose’s website rose 617% over a single month, while sales climbed 27% during the same … Read more