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Beauty Marks: The Best Beauty Looks of the Week

written by Chief Editor

The Rise of ‘Soft Glam’ and Hair Accessories: Decoding the Latest Celebrity Beauty Trends

Celebrity beauty trends are constantly evolving, but a distinct shift towards softer aesthetics and playful accessories is emerging. Vogue’s weekly “Beauty Marks” column highlights this, showcasing looks that prioritize delicate colors, subtle textures, and a return to more whimsical hair styling. This isn’t about abandoning bold statements, but rather refining them with a focus on artistry and individual expression.

Powdered Pastels and Icy Tones: A Modern Neutral?

Recent celebrity looks favor a departure from the heavily contoured, hyper-defined makeup of recent years. Instead, we’re seeing a rise in “soft glam” – experience icy blues, gauzy pinks, and cool-toned silvers. This trend isn’t about shying away from color, but about using it in a more diffused, ethereal way. Contouring remains present, but is executed with cooler tones for a sculpted, yet natural effect. Lips are either kept nude and matte or opt for a creamy, shiny finish.

Millie Bobby Brown’s Marie Antoinette-inspired birthday shoot for Florence By Mills exemplifies this trend, embracing pastels and voluminous hair. Marina Diamandis’s focus on eye makeup, foregoing heavy lashes, as well demonstrates a shift towards prioritizing artistry over sheer coverage.

The ‘Team Bob’ Continues to Grow

The bob haircut remains a dominant force in celebrity style. Vogue consistently tracks “new recruits to ‘Team Bob’,” indicating its enduring appeal. Phoebe Dynevor recently joined this group, opting for a modern mid-length bob styled with inspiration from the 1970s icons Lauren Hutton and Nastassja Kinski. This suggests a move towards classic silhouettes with contemporary twists.

The popularity of the bob isn’t just about aesthetics; it’s also about versatility. As seen with Gracie Abrams’s bixie cut at the BAFTAs, the bob can be adapted to suit various hair textures and personal styles.

Hair Accessories: Beyond the Basic

Beyond the cut itself, hair accessories are having a major moment. The recent trend of incorporating bows *made of hair* and decorative clips into hairstyles, as seen at the Fendi show, signals a playful return to more ornamented looks. This isn’t about fussy, over-the-top styling, but about adding a touch of personality and whimsy to everyday looks.

The Influence of Red Carpet Glamour

Red carpet events continue to be a key driver of beauty trends. The BAFTAs, for example, showcased a range of looks, from Abrams’s bixie to more elaborate styles. These events provide a platform for makeup artists and hairstylists to experiment and showcase their creativity, influencing trends seen on and off the red carpet.

Frequently Asked Questions

What is “soft glam” makeup? Soft glam focuses on diffused colors, subtle textures, and a natural-looking finish, as opposed to heavy contouring and bold lines.

Is the bob haircut still popular? Yes, the bob remains a highly popular haircut, with many celebrities adopting variations of the style.

Are hair accessories trending? Absolutely. Hair bows and decorative clips are gaining popularity as a way to add personality to hairstyles.

Where can I identify more celebrity beauty inspiration? Vogue’s “Beauty Marks” column is a great resource for staying up-to-date on the latest trends.

Did you know? The term “Team Bob” is used by Vogue to categorize celebrities who have recently adopted a bob haircut.

Pro Tip: When experimenting with pastel eyeshadows, apply a primer to ensure the color stays vibrant and doesn’t crease.

Seek to explore more about the latest hair trends? Check out Vogue’s guide to the best short hair of 2025. Share your favorite celebrity beauty looks in the comments below!

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February 28, 2026 0 comments
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