Is This Phone Ad Really ‘The Sexiest in History’?

How Brands Like Verizon Are Redefining Sex Appeal in Advertising—And Why It’s Working Verizon’s latest ad campaign starring Off Campus actor Stephen Kalyn—featuring a shirtless, sax-backed tease for a phone plan—has amassed hundreds of thousands of likes in hours, proving a bold bet: sex appeal isn’t just for luxury brands anymore. The strategy mirrors a … Read more